Is the end of "natural" labeling near?

Is the end of "natural" labeling near?

In recent months, two cases reaching the settlement stage have important implications for the natural food industry.

Last year in this space I asked if it was time for the Food and Drug Administration to define how food makers can and cannot make “natural” claims on their labels. With Americans looking for healthier options, more food companies are jumping on the natural bandwagon, despite many overly processed products being anything but.

While the FDA continues its hands-off approach on the confusing term, lawyers are filling the gap left by federal regulators. Several lawsuits have be

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