Principal, 3rd and Broadway
Jennifer Barney is a CPG industry expert with deep startup roots from founding and building her own almond butter brand, Barney Butter. Jennifer melds classical brand marketing training with practical tools for startups so that small brands can get off the ground and be investor-ready.
Jennifer’s Recent activity
A distressed sale to a PE is what happened to Barney Butter. Here’s how it played out.
Here’s how to look at hiring, managing and compensating your first salesperson.