New Hope is part of the Global Exhibitions Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Delicious Living Blog

Banana Republic's green collection

In case you stopped by the mall on Monday, you might have noticed Banana Republic's newest fashion foray: Gap Inc. and BR launched a 50-piece "Green Collection" complete with bamboo-fabric tops, organic cotton dresses, and lots of chartreuse leaf patterns. Is Banana's new offering my favorite so far? Not really, though I do appreciate the purchasing power of large companies like Gap Inc., as well as their potential to generate awareness. (Maybe I still have niggling skepticism left over from Gap's sweat-shop days.) In any case, the initiative BR is taking to raise awareness is pretty cool. The company says...

Banana Republic will donate up to 1 percent of sales, up to $100,000, from purchases made between April 22 – 27 to The Trust for Public Land. This Earth Week initiative is the first step toward the brand’s $1 million commitment to The Trust for Public Land.

For more eco-conscious companies, check out our story "Planet-Friendly Threads" in this month's issue. And if you know of any chic clothing companies rocking eco-friendlier fibers, I'd love to hear about them!

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish