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What does Organic mean to you?

Most of my job is spent working in the organic world - researching products, regulatory issues, and consumer and business trends, and also putting content together for the Organic Summit . It's an exciting environment, but I am always mindful of the need for a reality check. Which leads me to ask you, what does organic mean to you, and, what would you tell the organic industry if you had the opportunity? I'll be compiling your comments and measuring it against what is occuring in the industry itself and will blog about it. I look forward to your feedback. - Jylle

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