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Michael is the founder of CK Nutritional Ingredients (CKNI), a Toronto, Canada-based marketer of innovative science-based raw materials to the natural health products industry. Michael (and CKNI) help Canadian manufacturers and marketers of NHP's and functional foods/beverages to tap market opportunities by leveraging unique evidence-based ingredients, including gaining product license approvals and optimizing health claims. Michael comments on real-life practical approaches to the Canadian market including opportunities, current realities and regulatory experiences.