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How Foodboro helps accelerate digital-first food and beverage brands

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The accelerator's first cohort kicked off in February 2021.

In this series, New Hope Network covers the ins and outs of accelerators and incubators across the United States that provide mentorship, funds and resources to help grow natural businesses. Foodboro is a new accelerator in partnership with Shopify that helps startups accelerate their digital growth.

What: Foodboro, a digital growth program in partnership with Shopify that helps brands accelerate their digital growth. Participation includes access to Shopify Growth Strategist and six months free Shopify Advanced.
When: The program duration is six months, on a rolling basis.

When are Foodboro applications open, and when is the application deadline? 

Currently, admission is rolling and Foodboro is testing a new cohort at the start of each month in Q1 and Q2 of 2021. Food and beverage brands can sign up for the free newsletter, which informs, connects, entertains, and helps navigate the future of food and beverage.

What types of companies does Foodboro assist? 

Food and beverage makers of all kinds and anyone in the food and beverage ecosystem.

What’s your mission in doing this work? 

Silos are falling in food and beverage and we want to help a diverse group of makers take advantage and navigate the future of F&B.

What top attributes is Foodboro looking for in applicants? 

Foodboro is looking for makers who are building screen first (e-commerce), then looking to go multichannel. Foodboro helps companies that have measurable monthly revenues. The digital side of the business should be less than five years old.

What is one game-changing piece of advice you have for entrepreneurs? 

The Foodboro members tend to give far more game-changing advice to each other than we give to them.

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