We have arrived at a point in the supplement industry where the term "quality" is at risk of becoming a buzzword. When a brand uses this term, what exactly does it mean? How can you or your customer's trust them and make sure that the product is effective and transparent about the benefits it delivers?
The good news is that retailers have the power to create high standards when it comes to the quality of the products on their shelves. In order for customers to trust their local store, the store needs to trust their brands. There are many ways stores can establish this trust through initiatives, policies, and programs that ensure they are carrying truly high quality products.
Explore this retail standards download from Inside The Bottle to learn how retailers can create standards and best practices using proprietary New Hope Network research that can help them do right by their customers in the pursuit of high quality supplements for a healthier community.
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