New Hope is part of the Global Exhibitions Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

 

Understanding free-from foods [download]

The growing free-from category isn't just about what's not in food (though that's the foundation of it), it's about a growing demand for full transparency in food—a concept tat is aligned with your customers' values. Defined as foods that are free from the eight most common allergens and non-GMO verified, free-from foods give many customers the freedom to live their lives again. The category is quietly—and yet forcefully—revolutionizing the allergy-friendly and special-diet food market. 

In this free download, we provide key stats about the category, best practices for stocking free-from products and tips for educating and connecting with your free-from customers.