Are you making the right moves to attract investors?

The answer to making your brand shine brighter than the rest? Data. From Whole Foods Market to Walmart, there are myriad ways to show your success at shelf. Have we mentioned velocity? In this final installment, Bill Shen (Encore Consumer Capital) and Wayne Wu (VMG Partners) share that taking out the guesswork is powerful in an investor conversation. 

Entrepreneurship in the natural space has been increasing in sophistication. In terms of growth, a business strategy is paramount in investor meetings.