Alex Bogusky: If Boulder stops GMOs, others will follow

On September 6, residents of Boulder County, Colo., rallied to oppose a proposal that would allow genetically modified (GM) sugar beets to be grown on public land. (Watch the full video coverage.)

Branding guru Alex Bogusky—a founding partner of Crispin Porter and Bogusky and current head of Boulder-based FearLess Cottagethinks that fighting GM crops at a local level is the correct strategy for the global non-GMO movement.

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