Innovation is alive and well in the natural products industry, with brands digging deep to meet the times and reflect the values today's consumers are rallying around.
Beverages continue to pioneer innovation with botanical ingredients, functional add-ins and little-to-no sugar, standing out among seltzers and other RTD iterations. Coffee brands are also embracing innovative formats and offering consumers added health-promoting benefits. And USDA Organic products rule.
Click through the gallery to see some exhibitor picks that embody the future of natural beverages.