EZEyes.info provides information, education
WEST CHICAGO, IL – The National Eye Institute estimates that nearly 1.7 million elderly Americans have advanced Age-Related Macular Degeneration (AMD) and that there are 1.5 million cataract surgeries each year. Zeaxanthin, a dietary carotenoid found predominantly in the brain and in the macula, is a critical nutrient for eye health that can help guard against both of these prevalent age-related vision problems. To educate consumers about this increasingly important compound, Chrysantis™, Inc. – the maker of EZEyes®, the only natural free zeaxanthin on the market – has launched the first consumer-focused website about zeaxanthin at www.EZEyes.info.
“Research continues to show that zeaxanthin plays a unique role in keeping people healthier,” says Phil Gowaski, Sales and Marketing Manager for Chrysantis, “and that people likely aren’t getting enough zeaxanthin from food intake. EZEyes.info helps provide consumers with that crucial information in a way that’s approachable and easy to understand.”
Chrysantis developed EZEyes.info with two audiences in mind: older people concerned about age-related illnesses such as AMD, and their younger caregivers. According to Gowaski, “From the images we chose to use to the way the content is written, we strived to make a clean, simple, easy-to-use site that would resonate with the people who need this information the most.”
Find these useful features at EZEyes.info:
• General information about vision, age-related eye disorders and zeaxanthin, including the benefits of natural zeaxanthin
• Information about preventing eye disease through nutrition
• Summaries of several landmark clinical studies involving zeaxanthin
• Information about the potential link between zeaxanthin and the prevention of Alzheimer’s Disease
• Details about EZEyes zeaxanthin, the only FDA-approved natural zeaxanthin on the market
• A link for consumers to purchase eye health supplements containing EZEyes zeaxanthin
Gowaski says Chrysantis is dedicated to backing the EZEyes product with effective consumer marketing. “Our goal is to help people maintain a better quality of life,” he says. “EZEyes.info is one valuable tool we can use to spread the good news about natural zeaxanthin and drive consumer interest in this beneficial ingredient.”
Chrysantis, Inc., a wholly owned subsidiary of Ball Horticultural Company based in West Chicago, IL, is dedicated to developing high-quality plant-based products for dietary supplement manufacturers and the functional foods industry that will enhance human health. Family-owned Ball Horticultural Company has been researching, breeding and selling the highest-quality flower seed varieties for 100 years. For more information, call 630 588-3474 or visit www.Chrysantis.com.