NBJ Education Award Winner Dr. Jeffrey Bland

Dr. Jeffrey Bland's long and illustrious career began with, and continues to center around, education. He was the first member of the Board of Trustees of Bastyr University in Seattle, Washington—the first federally funded accredited university in the United States offering graduate and undergraduate degrees in natural medicine. He contributed significantly to both its founding as well as its accreditation. Shortly after that, in 1981, he was invited to be the Director of Nutritional Supplement Analysis at the Linus Pauling Institute in Palo Alto, California.

Dr. Bland founded the Natural Products Quality Assurance Alliance, and served as the Chief Science Officer of Metagenics from 2000 to 2012. It was announced the first week in October that Dr. Bland will now head a new organization, The Personalized Lifestyle Medicine Institute, a 501(c)(3) focused on promoting the importance of personalized lifestyle medicine as the safest and most effective approach to the management of early stages of chronic illness.

In this interview at the 2012 NBJ Summit, Dr. Bland talks about his commitment to education and to better health through better knowledge.


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