Natural Foods Merchandiser

Fresh & Grocery Bites

An inconvenient meal?

"You'll never look at dinner the same way," promises the movie poster for "Food Inc.," a documentary that premiered this fall at the Toronto International Food Festival. From the producers of "An Inconvenient Truth," but less Gore-y and more gory (graphic footage of meat and poultry packing plants), the film explores the "highly mechanized underbelly" of the nation's food industry. Variety called it "a civilized horror movie for the socially conscious, the nutritionally curious and the hungry." Stars include foodie favorites Eric Schlosser, Michael Pollan and Gary Hirschberg and apparently herds of anonymous cows. No word yet on a national release date.

Read all about it

More people are cooking at home—or at least reading about cooking at home—during these tight economic times, reflected by the growing number of cooking magazines and websites. There will be 336 food-related magazines published this year, nearly a third more than in 2003, according to the National Directory of Magazines. U.S. traffic to food sites grew to 42.9 million unique visitors in August, a 6 percent increase over last year, according to comScore. Sites with interactive features, such as those that allow visitors to create their own digital recipe box, or a meal using items already in their home, attract visitors at a speedier rate.

Natural Foods Merchandiser volume XXVI/number 8/p. 18

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