Global Leader in Sports Nutrition Incorporates Nutratech’s Advantra Z®

Global Leader in Sports Nutrition Incorporates Nutratech’s Advantra Z®

Patented Bitter Orange Ingredient Enhances Metabolism and Lean Muscle in Atro-Phex™

WEST CALDWELL, N.J., June 24, 2008 – Nutratech Inc.’s patented bitter orange ingredient, Advantra Z®, has been selected as part of the thermogenic fat-burning component of Atro-Phex™, a new sports nutrition supplement from BSN, Inc. BSN manufactures some of the industry’s the most unique and effective products scientifically engineered to enhance physique, physical performance, and well-being – including Thermonex, which also incorporates Advantra Z in its formula.
“BSN continues to lead the industry with its innovative products. By incorporating Advantra Z into its formula for Atro-Phex, they are giving consumers the scientifically proven benefits of all five adrenergic amines that occur naturally in the bitter orange fruit – including the stable p‑isomer of synephrine – so their consumers will enjoy optimal body fat loss and an increase in lean muscle mass and energy expenditure,” said Bob Green, Nutratech president.
Green noted that – unlike many diet ingredients on the market – there is a wealth of research
supporting Advantra Z – including double-blind, placebo-controlled studies of Advantra Z taken
alone and in multi-ingredient supplements (
“Science has shown that Advantra Z is the safest and most effective thermogenic ingredient available today,” said Green.
“After more than 15 rounds of testing various formulations, we selected Advantra Z for our Atro-Phex product for its ability to help boost metabolism naturally while building lean muscle mass,” said Chris Ferguson, chief executive officer and chief formulator of BSN. “Many of our customers have already had great results with Advantra Z in our Thermonex product,” he said.
Considered a breakthrough in multi-action rapid and sustained release energy and weight management technology, Atro-Phex positively impacts thermogenesis, physical performance, appetite suppression, mood, well-being, and energy. The formula helps isolate and target problem areas and remove subcutaneous water under the skin to reveal muscle shape, cuts, and definition.

Nutratech, Inc., is a premier supplier of cutting edge, popular, and patented nutraceutical ingredients for the weight management and sports nutrition industries. Its proprietary bitter orange extract, Advantra Z®, is the industry’s leading patented thermogenic ingredient. Headquartered in West Caldwell, N.J., the company is known for its industry advocacy and commitment to scientifically supported raw materials. For more information on Nutratech and Advantra Z, visit the company’s web site at
Founded in 2001, Bio-Engineered Supplements and Nutrition, Inc. (BSN) has become a global leader in sports nutrition with its precise dedication for creating dynamic, cutting-edge, and result-producing products. To learn more about BSN and its science-based products, visit
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