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GoodPop grows its frozen treat business (without all the artificial stuff)

While traveling in Mexico, Daniel Goetz enjoyed the fresh produce available there—and the popsicles the locals made with it. That inspired him to start GoodPop, which makes fruit and dairy-based frozen treats without high fructose corn syrup or artificial flavoring or coloring. Here, he talks about the art of growing fast enough but not too fast, and what to do after making a mistake as an entrepreneur.

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