Here are three little words no business wants to hear: You’ve. Been. Served. Whether a bad ingredient somehow slips into your organic nutrition bars and makes a customer sick or some dingbat greases up his soles with your almond butter, slips, bonks his head, and then blames the butter for the blunder, lawsuits are always, always a possibility for consumer packaged goods companies. But you can take steps to minimize your product liability risk, something startups too often overlook because money and time are tight.
Product liability wizard Ted Laszlo, founder of Laszlo & Associates, discusses everything you should do upfront to cut your chances of getting sued and how to handle a suit if one, heaven forbid, happens.