By Kimberly Lord Stewart, editor of Functional Ingredients
In recent years, the organic personal care market has been given the brush-off because of fraudulent claims. A new certification by Quality Assurance International gives this sector a reason to preen with the launch of the first certification for “Made with Organic Ingredients” for personal care products.
The certification is the first standard to define organic labeling and marketing requirements for “made with organic” personal care products. The certification meets NSF/ANSI 305: Made with Organic Personal Care Products specifications. The voluntary standard allows “made with organic” claims for products with organic content of 70 percent or more that comply with all other requirements of the standard. Though no official 100-percent certification exists yet for organic and personal care, this “made with” standard will guarantee consumers that certain benchmarks are being upheld.
Products covered by the standard include rinse-off and leave-on personal care and cosmetic products, as well as oral care and personal hygiene products. The standards do not allow for petroleum-based ingredients, though certain processes and ingredients, such as synthetic preservatives and biodegradable surfactants, will be allowed. “Consumers are demanding certified organic products beyond food and beverage as they see the link to protecting the environment and improving their health. New standards for nonfood, organic items are an important evolution in the organic industry,” said Joe Smillie, QAI senior vice president, in a statement.
Visit NSF and QAI at booth 2933 on the show floor at Natural Products Expo West.