Recent statistics released by SPINS suggest that October 2012 just might be the most successful Non-GMO Month yet.
Sales of Non-GMO Project verified foods grew by 66 percent year over year for the past 52-week period, according to the market research firm. Recent-year sales totaled $2.4 billion, with more than $1 billion of that sold in three categories: chips, pretzels and snacks; nondairy beverages; and cold cereal.
Meanwhile, double-digit sales growth continues for organic products, with the recent 52-week report showing year-over-year growth of 12.2 percent, SPINS reported. The highest growth, 15.8 percent, occurred in natural supermarkets.
Oct. 31 marks the end of Non-GMO Month, which occurs every October to raise awareness about genetically modified organisms. The nonprofit Non-GMO Project established the observation and operates the nation’s only third-party non-GMO verification and labeling system. More than 6,000 products now carry the label.