DIANA (Vannes, France), a developer of natural and functional food ingredients, has announced the purchase of Pacific Pure Aid (Silverton, Ore.). Founded in 1909, Pacific Pure Aid had been held as a 50-50 joint venture by the international flavors and fragrances company Givaudan and Myron Root & Company Inc. Using natural vegetable raw materials, Pacific Pure Aid makes and sells vegetable extracts and concentrates for the agri-food industry, generating revenues of more than $10 million in 2011, up 14% for the year.
“The entry of Pacific Pure Aid into the group allows DIANA to accelerate its development in North America with an industrial presence and a sourcing in high quality local raw materials, complementing its range of natural culinary solutions,” the company stated. DIANA reported revenues of €392 million in 2011.
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