Janica Lane, partner at Partnership Capital Growth Advisors, has watched many natural products startups sputter and other ones take flight. She says the most successful entrepreneurs have one thing in common: They’re constantly stepping back from the daily grind to look at the big picture. Should you really be CEO? Should you really keep your product on your cousin’s store shelves, even though it’s the wrong demographic and no one’s buying? You may never discover these answers if your head is buried. Lane shares her top strategies for seeing situations clearly.