Many people are just on the first steps toward their healthy eating journey. Retailers need to recognize that and develop strategies to help natural and organic newcomers join this new way of eating and living at their own pace.
Compare Kevin Durant and LeBron James all you want. Durant's the winner in my book because he would rather use his influence to inspire kindness and healthy snacking than to hawk fast food or sugary drinks.
The Natural Products Association's annual Natural Products Day is a prime opportunity for those in the industry, whether participating in the Washington, D.C., event or not, to consider how they can get involved in the political process.
Herbal adulteration is a vexing problem that may never be totally solved because there's money in economically motivated adulteration for cheaters. But for companies with a shred of integrity, here's 4 steps to take to ensure the quality...
Despite the social media craze, email is still a valuable way to connect with customers personally and directly. Here is advice from three experts on how to make your newsletter one that customers will be sure to read.