If you are planning an expansion of your location or service offerings, or just need a fresh influx of applicants, a job fair is a proven way to get a lot of applicants processed quickly. If you’re willing to give this recruitment effort a...
From bloggers to professors to advocates, there are many different types of influential people and organizations that can help brands scale their reach.
Last year was a big year for LOLIWARE, which makes edible, compostable cups. Co-founders Chelsea Briganti and Leigh Ann Tucker won the 2015 Natural Products Business School Pitch Slam, and then in October appeared on Shark Tank, where they secured...
By endeavoring to solve a problem for the world, this young company was able to form partnerships with large, prestigious organizations who were aligned around the same problem.
In addition to founding roasted nut company OLOMOMO, Justin Perkins has spent a good part of the last 10 years helping nonprofits and brands build engaged digital communities as vice president of strategic partnerships at Care2, a social action...
Health and wellness is so 1990s; up your game today
Today’s consumers want more than health, they want to thrive. The word itself resonates from the C suite (think Arianna Huffington’s book and call to action) to the kitchen (a la Brendan ...
Whole food supplement brand Skoop is transitioning from a model based on direct-to-consumer social selling to working with retailers. Here, Chief Marketing Officer Kristine Carey shares key factors (like demos, education, packaging and social...
Here's why he doesn't believe in the notion of complete and views failure as a goal rather than a setback. Hear more from Melonas at Natural Products Expo West.
Walking up and down the aisles at Natural Products Expo, you’ll see chia everywhere—in chips, granolas, beverages, cookies and bars. But it wasn’t always that way. When Janie Hoffman, the founder and CEO of Mamma Chia, founded...
