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Natural Products Expo

Livestream from Natural Products Expo East 2018: The State of Natural—Disrupting for Good in 2018 and Beyond

Bryan Beasley Carlotta Mast at Natural Products Expo West.
Join New Hope Network 8:30-10 a.m. EDT Thursday, Sept. 13, for a free livestream of The State of Natural from Natural Products Expo East in Baltimore.

Growth in the natural and organic products industry continues to outpace conventional as companies large and small find innovative ways to meet changing consumer demand.

Growth is just one piece of the industry’s story, however, and this session will explore how companies can—and are—using their growing might to create positive disruption in the consumer goods marketplace. 

In this session, you will learn:

  • What product categories and channels are fueling the most significant growth for the natural and organic products industry and why.
  • Which trends are driving growth and connecting with consumer demand.
  • And how industry can harness three powerful macro forces—policy, social influence and M&A—to disrupt for good. 


  • Carlotta Mast, senior vice president of content and insights, New Hope Network, Informa Global Health & Nutrition Network
  • Cynthia Barstow, marketing faculty, University of Massachusetts, Amerherst, Founder & Executive Director, Protect Our Breasts
  • Gina Asoudegan, vice president, mission and innovation, Applegate
  • Hank Cardello, senior fellow and director, Food Policy Center Hudson Institute
  • Maryellen Molyneaux, founder and managing partner, Natural Marketing Institute (NMI)
  • Meghan Ayles, Influencer Networking, Protect our Breasts, University of Massachusetts, Amherst

Join the conversation on Twitter with #ExpoEastTrends.

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