Natural Foods Merchandiser each week picks social media posts worth sharing. Gain inspiration and learn from your peers as we explore how natural foods businesses get social.

Christine Kapperman, Senior Content Director

April 24, 2013

1 Min Read
Social-able: Facebook cover models we love

We just love Elm City Market’s new Facebook cover photo.

Why?

It shares an important aspect of natural retailing: people.

The New Haven, Conn., store lays it out right there at the top of its Facebook page. It’s all about customers, employees, the co-op’s members and local vendors. That's a story worth telling. And, you know what they say, "A picture's worth a thousand words."

The cover photos below show how others have focused on one photo showing store staff and owners.

How to create your own cover

Go ahead and change yours from time to time. Here’s how:

First, some image tips you need to know:

  • Cover photos are 851 pixels wide and 315 pixels tall. If you upload a smaller image, it will be stretched to fit. The cover image must be at least 720 pixels.

  • For faster loading times, make your image less than 100 kilobytes. If you are adding text and it looks fuzzy, try a PNG rather than a JPEG.

Next, make sure you have a cover.

  1. While on your page, click the “add a cover” button that will appear in the blue area at the top of the page.

  2. Choose to either upload a new photo or pick one from an existing photo album (you can reposition it).

  3. Click "save."

Then, edit your cover photo:

  1. Go to your timeline.

  2. Hover over your cover photo.

  3. Click the “change cover” button that will hover on the bottom right of your existing cover photo.

  4. Then select “choose from photos” or “upload photo.”

  5.  Save your changes.

About the Author(s)

Christine Kapperman

Senior Content Director, New Hope Network

As the senior content director at New Hope Network, Christine Kapperman combines her 20-year journalism background with her passion for business to cover the natural products industry for newhope.com and Natural Foods Merchandiser magazine. She also led content at worldteanews.com. She loves tracking (and tasting) trends as she shares what’s next to show up in cups, plates and in pantries across the United States.

Subscribe and receive the latest updates on trends, data, events and more.
Join 57,000+ members of the natural products community.

You May Also Like