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[email protected]: Natural brands shine on 'most innovative consumer brands' list | Vegetables—from space!

5@5: Natural brands shine on 'most innovative consumer brands' list | Vegetables—from space!
Each day at 5 p.m. we collect the five top natural news headlines of the day, making it easy for you to catch up on today's most important natural products industry news.

25 innovative consumer and retail brands for 2015

This annual list compiled by CircleUp names brands like The Honest Co., Dang Foods, Teatulia, Exo, Noosa and Epic Provisions as some of the most innovative in consumer and retail. Read more at Forbes...


Astronauts are about to eat the first vegetables grown in space

NASA's plant-growing experiment, Veg-01, has bore its first fruits—or vegetables, rather. Astronauts aboard the International Space Station have been growing lettuce under an LED light bank and, after receiving confirmation from Earth that it's safe to eat, are ready to try it. The experiment is being used to explore whether growing plants can help crews sustain themselves for longer journeys. Read more at Munchies...

Is the overuse of sports supplements a new eating disorder?

More men are misusing over-the-counter bodybuilding supplements—so much that some researchers think the practice could qualify as disordered eating. Read more at Huffington Post...


Kellogg and General Mills artificial-free pledge won't reverse cereal decline, says expert

A senior food analyst with Euromonitor International says that taking artificial ingredients out of cereal could spark and R&D trend but doesn't get at the root of why the category has been on the decline. Read more at Bakery and Snacks...


Ackman's $5.5 billion Mondelez stake shows junk food's staying power

It may seem like Americans are slowly but surely changing their junk food eating habits in favor of more healthful options, but an investors' move last week to secure a 7.5 percent stake in snack food company Mondelez shows it's not all dried fruit and kale smoothies. Read more at MarketWatch...

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