Expo through the eyes of a marketer: Angelic Bakehouse

Building a brand doesn't all come together at once. You need a standout product, slick design, a unique voice, cool culture, a name that sticks—a million different things that you may not be able to come up with on your own. Angelic Bakehouse, for one, had seven different names on the table before they landed on their heavenly moniker—but, according to Marty and Adam Butler of branding agency The Butler Bros,

Register to view the full article

Register for NewHope.com and gain access to premium content including the Natural Products Industry Market Overview, webinars, and white papers.

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.