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At Expo West 2012 expect to see a host of changes and new programs aimed at enhancing the retailers experience.

Adam Andersen, Show Manager for Natural Products Expo West

October 10, 2011

1 Min Read
Hey, retailers, Expo West is for you

You may have fall and winter holidays on your mind, but it’s never too early to start thinking about Natural Products Expo West 2012. For next year’s event, which takes place March 8 to 11 in Anaheim, Calif., the Expo West team will unveil a host of changes and new programs aimed at enhancing your show experience.

Centralized education offerings

All of the Expo West conferences and education sessions will take place at the Anaheim Marriott, adjacent to the Anaheim Convention Center. The new location will make our education series truly feel like a unique conference and also create more meeting and event space at the convention center.

Beer, Wine and Spirits Marketplace

In collaboration with Mountain Peoples Organic Wine & Beer Distribution, we’ll serve sustainable beer, wine and spirits and offer education sessions that deliver expert advice on how to best merchandise and sell alcohol in your store. While the term for a wine expert, sommelier, is fairly well known, who knew that the term for a beer expert is cicerone? Ahem, not me. Meet with both a sommelier and a cicerone at Expo West and learn how to best source adult beverages for your store. The Beer, Wine and Spirits Marketplace will be set up at the Marriott from 1 to 7 p.m. on Friday, March 9, and Saturday, March 10.

International Buyers’ Program

This U.S. Department of Commerce program brings buyers from across the globe to U.S. trade shows. As our industry grows, this type of initiative can help strengthen our worldwide reach and keep you connected to your customer base.

For the latest on Natural Products Expo West, please visit expowest.com. We look forward to hosting you in 2012! 

About the Author(s)

Adam  Andersen

Show Manager for Natural Products Expo West, New Hope Network

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