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Natural Foods Merchandiser

By the numbers: Essential fatty acids sales

By the numbers: Essential fatty acids sales
Brain and heart health are top of mind for consumers who are increasingly snapping up supplements, foods and beverages fortified with omega-3 fatty acids.

8.6 percentChild drinking milk

Sales increase of natural DHA supplements and DHA-fortified foods in 2010

40 percent

Estimated sales growth of the omega-3 ingredients market by 2015

$4 billion

Conventional-channel sales of food and beverage products with "high omega-3" or "high DHA" claims in 2010

$480 billion

Estimated market value of DHA supplements and DHA-fortified foods in the natual and conventional channels in 2011

20,000

Approximate total number of scientific papers published on the benefits of omega-3 fatty acids

Sources: Packaged Facts, SPINS

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