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5@5: A grassfed label coming for dairy products | A high-profile year for fighting food waste

Each day at 5 p.m. we collect the five top food and supplement headlines of the day, making it easy for you to catch up on today's most important natural products industry news.

A new grassfed dairy label on the horizon

Dairy producers, scientists and the American Grassfed Association have been working on a grassfed standard and certification procedure for dairy products set to be unveiled next month. The AGA has offered a certification program for meat since 2009, but the new standard addresses rules, practices and sustainability measures specifically for dairy farmers. Read more at Civil Eats...


Enlisting cities in the war on food waste

The president set federal food waste reduction targets last year, but much of the progress for fighting food waste this year has come at a smaller level. Groups and influencers staged events and initiatives around the Olympics and the political conventions. The Natural Resources Defense Council is working on a toolkit to help cities take action. Here's a look at some of the progress that's been made and what might be to come this year. Read more at City Lab...


General Mills battered by weak yogurt sales

In reporting disappointing second-quarter results, the company posted a 17 percent drop in U.S. yogurt sales. Its yogurt brands have been too focused on "light" and not enough focused on organic or Greek yogurts, company execs said. But they're hoping to turn things around starting this summer. Read more at Fortune...


Fitbit announces integration with a nutrition service and a virtual reality bike

Habit, the recently launched personal nutrition company with Neil Grimmer at the helm, announced a partnership with Fitbit. Habit will integrate data from Fitbit devices to tailor recommendation and nutrition plans for its customers. Read more at Tech Crunch...


Leaked documents from startup Maple show the brutal economics of food delivery

Until about March of 2016, food delivery startup Maple lost money on each meal it delivered, according to a report from Recode, which said it reviewed the company's investor presentation. Read more at Recode...

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