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5@5: Heavyweights form Portion Balance Coalition | College startups disrupt food industry

Each day at 5 p.m. we collect the five top food and supplement headlines of the day, making it easy for you to catch up on today's most important natural products industry news.

 

A new nutrition group aims to erase the link between value and massive portions

The Portion Balance Coalition is a new group that aims to change the way Americans think about food portioning; it is comprised of industry heavyweights such as Nestle, PepsiCo, the American Beverage Association, USDA, the American Heart Association and more. The group is in its early stages but will soon launch a U.S.-based consumer education campaign around portion balance in addition to engaging with restaurants in regards to the portion sizes they serve. Read more at Quartz …

 

Dorm to table: College start-ups take aim at food industry

A new wave of college students are focused on disrupting the food industry—a shift away from the tech-based college student startups of the recent past. However, experts have found that these young startups are facing some major hurdles in the realm of food waste management and safety regulations. Read more at The New York Times …

 

KFC will start testing Beyond Meat fried chicken

A KFC in Smyrna, Georgia, will be the first to debut the chain’s “Beyond Fried Chicken” made of Beyond Meat’s new meat-free chicken substitute. Whether or not the offering will expand remains to be seen— but if the massive success of Burger King’s Impossible Whopper is any indication, KFC’s plant-based fried chicken will be in stores nationwide by 2020. Read more at CNN …

 

Nestlé plan to take 1.1M gallons of water a day from natural springs sparks outcry

Environmentalists and locals alike are upset with food and beverage giant Nestle’s plan to extract over 1.1 million gallons a day from an endangered natural spring in Florida. The company has stated that its water use “will always remain strictly within the limit set by the permit,” but campaigners against the plan argue that it is impossible to withdraw that much water on a daily basis and not have an adverse environmental impact on the spring and the ecosystems it supports. Read more at The Guardian …

 

Warren and Sanders think this farm policy will help rural America rebound. Does it stand a chance?

Recent proposals from presidential candidates Elizabeth Warren and Bernie Sanders are giving hope to some in the currently “economically battered” U.S. farm country by advocating against the overproduction of grains, dairy and other commodities. These supply management tactics will ensure farmers receive a fair price for their products and benefit the ecosystem by transitioning some farmland into conservation programs. Read more at Civil Eats …

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