Alli Ball, a grocery buyer turned wholesale consultant and host of Alli's Food Biz Wiz podcast, is offering a week of free lessons on building a wholesale strategy.
Wholesale Week starts Monday, Jan. 9, and runs through Friday, Jan. 13. Registration, which is available through Monday, is required. In these free sessions, virtual attendees will learn about Ball's painless biz plan, her "Right People, Right Channels" theory and her Perfect Your Pitch framework. Wholesale Week will provide natural foods entrepreneurs with the tools they need to increase CPG sales in 2023—with a flexible schedule that requires just 10 minutes a day.
Food Biz Wiz operates with the belief "everyone deserves the knowledge and tools they need to give their business a real shot at success. When we empower entrepreneurs and help their food business succeed, we are able to increase diversity on our shelves, deepen connections to our food sources, and support consumers as they shop more consciously and with integrity."
In addition to the training sessions, registrants have a chance to win several free prizes, like a 1:1 consulting session with Ball or her DIY Sell Sheet Course.
Source: Food Biz Wiz