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NBJ

Healthy Directions CEO Connie Hallquist wins Nutrition Business Journal Management Achievement Award

Connie Halquist won the NBJ Management Achievement Award for getting Healthy Directions back on course by focusing on strong products, emphasizing auto-delivery and courting new doctors. 

When Connie Hallquist joined Healthy Directions, the company was a bit stuck. An industry leader for years, the direct seller of doctor-formulated nutritional supplements slid into a period of negative growth around 2005, but no more. Three short years after joining the team—and one year into her tenure as CEO—Hallquist has cause to celebrate. Healthy Directions returned to

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