Nurtur Me ancient grain cookies

This week: NurturMe unveils ancient grain-based cookies with probiotics | Vital Farms bolsters leadership team

New product launches, certifications, hires and appointments, and other natural products company news this week.

Pasture-raised egg producer Vital Farms announced the appointment of Tricia Clark to the role of vice president of operations, in which she will lead the company's operations network and focus on the start up of its new processing facility. Prior to joining the Vital Farms team, Tricia spent over 20 years at the Kraft-Heinz Company.

NurturMe, known for its quinoa baby food and toddler snacks, unveiled the first ancient grain-based cookies with probiotics. Ancient Grain Cookies are free from gluten, dairy, soy and egg, and combine ancient grains with a dose of GanedenBC30 probiotics. Starting this spring, the company is also removing common allergens from its full line of organic meals and snacks.

Jarrow Formulas announced the release of a new 3 mg Melatonin Quik-Solv Lozenge. The new product gives consumers a higher amount per serving than the initial 300 mcg formula released previously. The 300 mcg and 3 mg Melatonin Quik-Solv Lozenge products are available in 100 count bottles.

On the heels of its nontoxic sunscreen, Thinksport recently released its natural deodorant made of all ingredients rated "1" by the Environmental Working group.

C.A. Fortune, a sales and marketing agency dedicated to the natural/organic, specialty/conventional and bakery/deli retail trade channels, continues its national expansion in a transaction with California-based Dan Mullen & Associates. C.A. Fortune, headquartered in Chicago, has been steadily expanding and now serves 46 states. Combined with the recent transactions of Arizona-based Integrity Sales & Marketing in March 2017 and Northern California-based CSW Brokerage in October 2016, Dan Mullen & Associates brings C.A. Fortune one step closer to offering complete national coverage.

With the launch of its first collection of products, Aetos Essential Oils is poised to make a name for itself. The company's USDA Organic and Non-GMO Project verified products are available on Amazon.

Nurish Brands launched a new and improved formulation for its Non-GMO Project verified FEEL caffeinated beverage line. It's formulated with a plant-based sweetener blend that allows for only 4 grams of sugar and 15 calories per 12-ounce serving. FEEL comes in four flavors: Dragonfruit Lime, Blackberry Pomegranate, Raspberry Lemonade and Mango Passionfruit.

Mongibello will launch a new line of functional coffees containing the Mediterranean ingredient NutraT. The nutraceutical coffees are designed for use in ETNA coffee machines. Four coffees make up the launch: Detox—coffee containing CynaxT artichoke extract; Cardio, with OliveT olive extract; Relax with RosT, a lemon balm extract; and Mental, with Ginseng EFLA913, a unique ginseng extract produced using Frutarom’s HyperPure proprietary technology to ensure pure and safe ingredients.


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