Natural is the fastest growing department of all our over the counter businesses, not including Beauty.com,” said Julie Johnston, general manager of OTC products for Drugstore.com. “Natural is running at a 30% increase over last year.” The OTC category accounted for 47% of Drugstore.com’s $399.4 million in sales last year, followed by local pick-up prescriptions at Rite-Aid stores (23%), mail-order pharmacy sales (18%), and
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