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GanedenBC30 enters Venezuela

GanedenBC30 enters Venezuela
Exclusive distribution by Biotecnologia3000 will generate innovative foods and beverages.

Ganeden Biotech, a recognized world leader in the manufacturing and marketing of probiotics, announced today that GanedenBC30 (Bacillus coagulans GBI-30, 6086) is the first Bacillus coagulans to be approved by the Venezuelan Popular Power Ministry of Health for Food Applications, and will now be available in Venezuela as a result of an exclusive distribution partnership with Biotecnologia 3000 C.A.

The new relationship will provide Ganeden Biotech access to leading Venezuelan food and beverage manufacturers, while leveraging the extensive knowledge and experience that Biotecnologia3000 has with the Venezuelan market.

“We are focused on expanding globally by establishing a strong foundation with partners who understand the importance of health and wellness”, said Michael Bush, Ganeden Biotech vice president of business development. “Venezuela is a major player in the South American region of Latin America. Having a partnership with a distributor such as Biotecnologia3000 that has the same focus, along with a substantial understanding of the market, will be a key factor to our success.”

Unlike many probiotic ingredients, GanedenBC30 is safe and able to survive harsh manufacturing processes, including baking, freezing, boiling and high pressure. This is due to the spore, a naturally-occurring layer of organic material that protects the genetic core of the bacteria, allowing GanedenBC30 to survive.

“There is a lot of opportunity in Venezuela for a probiotic such as GanedenBC30,” said Kristina Antonorsi, general manager of Biotecnologia3000. “Probiotics have been used in Venezuela, but we have never been able to do the type of applications that GanedenBC30 is able to achieve. Venezuelans are becoming increasingly health conscious and are interested in consuming functional foods and beverages. We are excited to introduce GanedenBC30 to the Venezuelan population, and provide them access to innovative food and beverage products that provide digestive and immune system benefits.”  


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