Products and Trends

The latest inventive snack formulations integrate value-added ingredients like cassava, heirloom grains and grass-fed, humanely raised meats.

Potency testing for finished products is a regulatory gray area—but meeting label claims is still a requirement. Supplement brands that don't test could chip away at the industry claim of responsibility and self-regulation.

Millennials are now the largest pet-owning demographic, and they're buying more than just food.

The Natural Foods Merchandiser secret shopper visited a natural products store in New England to test its staff's knowledge on ethical coffee sourcing. Here's how the store did and how you can help your customers with similar questions.

Functional ingredients, healthy fats and low-sugar options are a priority for leading brands.

Responsible companies are committed to using their supply chains to have a positive impact on soil, seeds and climate.