2016 NBJ Global Supplement Report


In this year’s report, we provide insight and data on a country-by-country and region-by-region basis. Pore over more than 100 charts to compare sales and growth in one region against product market share in multiple markets. Find out what the insiders say about regulation change in Japan or how opportunity meshes with culture in Middle Eastern markets.

The international supplement trade remains a game of must-know market dynamics. The headlines say the American middle class is disappearing, but in country after country around the world, consumers are emerging into new middle classes. From that view, is there a market you’re missing? Is there a market you can afford to ignore? The 2016 NBJ Global Supplement Business Report dives into those dynamics with data and analysis on relationships between supplement consumer penetration and a nation’s rate of GDP growth.

As the level of complexity rises, driven by consumers and regulators, we continue to improve the NBJ report experience to match that rising demand for actionable information. Opportunities are sprouting around the world, where traditional medicine provides an opening for supplement companies to step in.
The world may be getting smaller, but the NBJ Global Supplement Business Report reveals that the growth of the international supplement trade may be just getting started.

This report includes:
• More than 100 charts and data sets
• Global perspective on supply chain issues
• Market-by-market analysis broken down by country and geographic region
• Insight on economic issues impacting supplement consumption
• Interviews with insider experts
• Reports on up-and-coming international ingredients

View Executive Overview & Table of Contents


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