2017 NBJ Direct to Consumer Report
The 2017 NBJ Direct-to-Consumer Report draws the connections between what’s selling and how to make the link with consumers more possible and dependable. Smart internet companies are providing unprecedented transparency into what they sell, where it comes from and how it’s made. So, supplements can certainly be bought online, almost effortlessly, but do first-time sales of legitimate trend-setting products happen there? It’s a good question, but the better question might be how practitioners and MLMs hold onto those sales. In many ways the practitioner faces the same challenge that brick-and-mortar retail does.
This report includes:
• In-depth analysis of multi-level marketing, mail/direct response/internet channel, practitioner channel and personalized nutrition
• More than 75 data charts providing a deeper look into the direct-to-consumer space, projecting out to 2021
• Q&As with industry thought leaders
• 21 company profiles of the top players in the space