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Natural Products Expo West speaker explores roots of unstable food system

Natural Products Expo West speaker explores roots of unstable food system

Raj Patel, an award-winning writer, activist and academic, grew up in the stockroom of his parents’ convenience store. His 2008 book, Stuffed and Starved,“explains the steps to regain control of the global food economy, stop the exploitation of farmers and consumers, and rebalance global sustenance.” His latest New York Times best-seller, The Value of Nothing, “asks how we can rebalance society and limit markets, [and discusses] how social organizations … around the globe are finding new ways to describe the world’s worth.” He’s currently working on Generation Food, a documentary about the global food system. At Natural Products Expo West, he’ll address the question: “How will we feed 10 billion people sustainably?”

Expo West appearance
Keynote Address
Saturday, March 8
9 to 10:15 a.m.
Anaheim Marriott, Platinum Ballroom 6

Natural Foods Merchandiser: In terms of the global food situation, give us the bad news first.

Raj Patel: The bad news is that if we carry on the way that we’re heading, we’re looking at feeding 10 billion people very badly indeed. The kinds of food that we’re encouraging more and more of the world to eat—high in fat and salt and sugar—is very resource intensive and it’s not terribly good for us. It’s going to be hard work to get us onto a more sustainable footing.

NFM: How did we get here?

RP: In part, we are hostages to the way our bodies are wired; our bodies like salt and fat and sugar. But there have been some rather conscious efforts on the part of large multinationals to create a world where trade in subsidized commodity crops is fundamental to our food system and is supported by some very unsustainable activity. Corporations are making a lot of money out of it, and unfortunately these are the corporations that have the ear of our government at the moment. I think it’s important to point the finger at some of the bad guys in the food system for getting us on a path—and insisting that we stay on a path—that is unsustainable.

NFM: Big Ag companies insist that we need GMOs to feed the growing world population. What do you think?

RP: First, it’s important to say, look, we need cutting-edge science to address the issues of climate change and of biodiversity loss, to make sure that everyone can eat nutritiously. The trouble is that GMOs are about pesticides; they’re not really about sustainability. I would love to see the data that shows that we need GMOs; at the moment GMOs seem to be at parity with conventional crops. And yet there’s plenty of data that show that a diversified farming system yields more, particularly at smaller scales, than large, GMO-dependent farms, and they’re much more climate-change ready.

We don’t live a fairy tale where Jack can be given magic seeds from Monsanto and everything will be fine. In the real world, what people do [to reduce risk] is grow some things that will flourish when the rains come on time, some things that will flourish when the rains come late, some things that are resistant to different kinds of pests, and so on. By having a [diversified] portfolio, we’re much more hedged against risk than if we just have one big bet on one magical crop. I think the time for fairy-tale thinking around feeding the world is over.

NFM: Is there good news on the horizon?

RP: I don’t think all is lost. My parents had a convenience store when I was growing up; retailing food products is what my folks did. I grew up in the stockroom, a kid in a candy store, surrounded by unhealthy food. But it’s possible to move away from that kind of retailing toward something more sustainable. The good news is that there’s more and more interest from consumers in buying smarter and shopping smarter, and more and more interest from [retailers and manufacturers] in providing healthy, sustainable products. That’s a good sign.

NFM: How can small, independent health food stores make an impact?

RP: Right now we’re seeing a lot of rhetoric around “food deserts.” But I think that’s a really unfortunate turn of phrase, because the official definition of a food desert evokes the idea of people being disconnected from large-format supermarkets. In other words, a “food desert” exists if there’s no Walmart or big Safeway or whatever it is in the neighborhood. But in fact, it’s small independent retailers who are the backbone of most food economies, particularly in urban areas. Independent retailers are the refuges, the oases if you like, in so-called food deserts; they are places where people can finally access good, sustainable, healthy food.

So I absolutely see the small-format stores as a vital part of a sustainable food infrastructure. Without small-format retailers, we consign ourselves to a food system where we rely on low-wage workers and supermarkets controlling every bit of the supply chain. And I don’t think that’s healthy for competition, for the economy, or for workers. There are a few arguments about a sustainable food economy that rely on big supermarkets; there are a lot of arguments that rely on small-scale distribution and independent retail.

NFM: Tell us about your upcoming documentary.

RP: We’ve all seen plenty of documentaries about how crappy everything is. And it’s true: We ought not wear rose-tinted glasses when we look at the world. However, I think there’s much more hope coming up from independent, small, grass-roots sources, and those are the ideas we are really keen to cover because they’ve never had as much air time as everyone else. So the documentary focuses on ordinary people doing some extraordinary things in the food system. I think that’s something people are ready to see.

And we found some terrific stories! We’re looking at different visions that do break the rules, go outside things like GMOs, including independent retailers, like one in Oakland that’s coming up with innovative ways to think about how to get people to eat better and to make food available in the local economy. We’re addressing everything from farm to fork, and we’re hoping it’ll all be done by spring 2015.  

NFM: What do you hope retailers take away from your Expo West presentation?

RP: That they are much more powerful and important in building a new food system than they’ve been allowed to realize. Usually the idea of a small-scale retailer is that you’re fighting in your own little corner in some small part of the world, but retailers actually can be incredible forces for transformation in the food system. They’ve not been allowed to feel that powerful because of these larger-format stores who seem to have the ear of government. If there’s one thing I’d love the small-scale retailers to appreciate, it’s something that Nelson Madela is attributed with saying: The thing that scares people most is not how powerless they can be but how powerful they can be. I think people, particularly small-format retailers, should step forward to realize quite how powerful they can be in building a better food system.

Probiotics don't prevent kids' asthma: study

Probiotics don't prevent kids' asthma: study

Probiotics don't prevent childhood asthma when mothers take them during pregnancy or give them to their babies in their first year, according to new research published in the British Medical Journal and noted on

Meghan Azad, a Banting post-doctoral fellow in the Faculty of Medicine and Dentistry at the University of Alberta led the team that conducted the study. They evaluated data from 20 clinical trials in Europe, Australia, New Zealand and Taiwan that involved more than 4,800 children whose mothers either took probiotics when pregnant or gave them to their babies during their first year. Researchers found no significant difference in the rate of asthma between the babies who received the bugs and those who didn't. In fact, the rate of doctor-diagnosed asthma was 11.2 percent for infants who received probiotics and 10.2 percent among babies who received the placebo.

“Taking probiotics had no effect on the asthma rate,” said Azad, in a university release. “We haven’t shown there’s any harm in giving probiotics, but it can’t really be advised as a strategy to prevent asthma. 

“That doesn’t mean probiotics aren’t good for other reasons," she said. "There’s really good evidence that probiotics are beneficial to infants who are born pre-term and suffer from a bowel condition. There’s also good evidence that probiotics might prevent eczema."

A recent analysis of past studies showed that when pregnant women take probiotics they may lower the risk of allergies for their babies. That study was published in the journal Pediatrics.

Botanic Innovations debuts Zinfandel red grape seed oil

Botanic Innovations debuts Zinfandel red grape seed oil

Botanic Innovations Introduces Zinfandel (Red) Grape Seed Oil for personal care, nutritional supplements and foods.

Zinfandel Grape Seed Oil (Vitis vinifera) is an all-natural and rich source of vital nutrients. It offers a diversity of phytosterols (plant sterols) and is rich in vitamin E, with powerful antioxidant activity to help support heart health and promote healthy skin and muscles.

“Red Zinfandel Grape Seed Oil does have similar nutrient profiles to other types of grape seed oil, but specifying the grape type gives marketers good options to highlight ingredients more effectively,” said Mark Mueller, Botanic Innovations founder and CTO. Botanic Innovations also promotes White Grape Seed Oil and Organic Red Grape Seed Oil.

Zinfandel Grape Seed Oil is superb for use in skin care and hair care products and has a pleasing aroma. These lipids yield high moisturization.  Zinfandel Grape Seed Oil is also excellent cooking oil having a (very) high smoke point and its superb taste and aroma make it an excellent option for food oil for dipping and salad dressings.

Botanic Innovations NatureFRESH Cold Press™ Zinfandel Grape Seed Oil is pure, non-GMO, vegan, gluten-free, plant-based, Kosher and free from additives.

Fatty acid profile                        % by weight

Stearic                                                3.50

Palmitic                                               6.62

Oleic acid (omega-9)                          16.47

Linoleic acid (omega-6)                      64.92

Linolenic acid (omega-3)                    0.31

Lipids obtained from seeds using the NatureFRESH Cold-Press Process™ are unadulterated by heat, solvents or additives and contain a rich and diverse range of phytochemicals. They contain a great variety of antioxidant activity and literally hundreds of other plant chemicals like quinones and polyphenolics. 

Fatty acids for personal care benefits
Omega-3 and omega-6 are considered essential fatty acids, because our bodies cannot produce them and they are the building blocks of cell membranes. The fatty acids help produce a barrier for skin, thereby keeping the cell hydrated, plump, and soft and supple. A lack of essential fatty acids will manifest itself in dry and itchy skin. Essential fatty acids also play an important role in healthy inflammatory response.

  • Oleic Acid is an omega-9, unsaturated fatty acid. It is an excellent moisturizer in cosmetic products, but may also support overall heart health and general wellness.
  • Palmitic Acid is a saturated fatty acid used in making soaps.

Fatty acids are quite oxidatively stable and will contribute to good shelf life of the blend.  

KeVita expands national presence

KeVita expands national presence

KeVita® Sparkling Probiotic Drink is proud to announce its expansion of national operations with three new hires and newly developed headquarters in Southern California. Recently named one of the 25 Most Innovative Consumer and Retail Brands by Forbes, KeVita increased its sales force and manufacturing space in response to the surge in demand for its signature sparkling probiotic drinks. 
KeVita has appointed three distinguished executives to its sales team including Brett Lanford as  director of sales, Rich Lust as director of sales and Tim Arneson as senior vice president of sales. 
“We hired the country’s most knowledgeable experts in the functional beverage space,” said KeVita CEO and cofounder Bill Moses. “Combining their expertise and experience with KeVita’s handcrafted probiotic culture will give us a competitive advantage and is setting us up for future growth.  We’re also excited about our new headquarters and overall expansion.  This will keep us primed for growth in the coming years.” 
As the new senior director of sales, Lanford will oversee KeVita’s sales and distribution strategies in the West. Prior to joining KeVita, Lanford was the director of sales at Odwalla, where he was the primary liaison between The Coca-Cola Co. and the Whole Foods Market Global Team. 
With over 20 years of sales experience, Lust will spearhead KeVita’s eastern sales division. Known for his depth of experience in the food and beverage space—working PepsiCo and AQUAhydrate—Lust has built a strong reputation in the industry as a strong and effective strategist. At PepsiCo, he won several awards including four time “Fast, Focuses and First”, “Ring of Honor” and “All Star NFL Pro Bowl” awards. 
As sales vice president, Arneson will oversee KeVita’s sales efforts. With over 26 years of experience, Arneson will work with distributors to drive sales across the United States. Throughout his career, Arneson has traveled extensively nationwide representing top brands in the food and beverage industry such as Naked, Pepsico, Quaker, Tropicana and Gatorade. His extensive background and training and sales are what power him and his team toward success. 
In addition to hiring new team members, KeVita has moved to a new, larger facility at 2220 Celsius Avenue, Suite A, Oxnard, Calif. 93030. At more than 20,000 square feet, KeVita’s new facility is home to the company’s executive, marketing, sales, customer service, operations and accounting offices. The headquarters features KeVita’s state-of-the-art production line, quality assurance laboratory, research and development laboratory, loading docks and on-site cold storage.
“Ventura County is a thriving business community and we are thrilled to move to a more centrally-located area,” said Moses. “By doubling the square footage of KeVita’s manufacturing facility, it will allow us to meet rising demand for our probiotic drinks on a local and national level.”
KeVita is handcrafted in its own certified organic facility and is kept cold from start to finish. Featuring a handcrafted probiotic culture with four strains of live probiotics, it offers a wide variety of certified organic flavors such as Mojita™ , Lemon Cayenne Daily Cleanse™, Coconut, Mango Coconut, Strawberry Acai Coconut, Pomegranate Coconut, Lemon Ginger, Pomegranate and Living Greens™.
Among the growing trend of cultured and fermented foods, KeVita’s popularity is largely due to its lightly refreshing fermented taste, which differs from the acidic taste of kombucha. KeVita is a certified organic, low calorie sparkling probiotic drink that is vegan, dairy free, gluten free and non-GMO.

Aker, Naturex joint venture gets boost

Naturex Aker BioMarine joint venture

Naturex, the global leader in speciality plant-based natural ingredients, announces the finalization of US$11 million in financing for AKBM Manufacturing through the US federal NMTC (New Markets Tax Credit) program for its Houston, Texas-based production site.

AKBM Manufacturing, a collaborative industrial venture
In February 2013, Naturex formed a joint venture with Aker BioMarine Antarctic, the world leader in krill harvesting and development of krill-derived biotech products rich in phospholipid omega-3 fatty acids.

This new entity, Aker BioMarine Manufacturing LLC (AKBM Manufacturing) combines Aker BioMarine's know-how in sustainable krill sourcing with Naturex's extraction expertise.

The production site is based in Houston, Texas, and is located on the site of a former ice cream production plant which has more than 145,000 square feet of manufacturing space. When it comes on line in June 2014, it will employ approximately 50 people. Further, the proximity of the Houston-Galveston port, the 2nd largest in the United States, will facilitate transport of Superba™ krill oil throughout the world in order to meet growing demand.

New Market Tax Credit equity financing for US$11 million
To finance this industrial project which involves installations within the existing site, AKBM Manufacturing applied for financing from the New Markets Tax Credit (NMTC) federal program established by the U.S. Congress in 2000 to promote investment and economic growth in low income communities based on certain qualifying criteria. The geographical situation of the AKBM Manufacturing plant allowed it to obtain financing for the project of US$11 million through this NMTC program from local investment funds (National New Markets Fund, Texas Mezzanine, Chase) with J.P Morgan Chase as lead manager.

This financing in the form of loans signed end of December 2013 is comprised of several tranches that includes a non-redeemable and forgivable tranche under certain conditions.

"The NMTC program represented a very good opportunity enabling us to obtain partial financing from high quality investors for a growth-generating industrial project within the framework of our joint venture with Aker BioMarine Antarctic," commented Naturex's CFO, Thierry Bertrand Lambert. "We are very proud to be able to contribute to this region's economic development by creating long-term industrial jobs and benefit from its ideal geographical position for developing the growth of our products in global markets."

Industry gathers to build better business at award-winning Natural Products Expo West

Adam Andersen Natural Products Expo West show director


Each year, a passionate team under Adam Andersen’s leadership pulls together the massive industry gathering known as Natural Products Expo West. Attendees can see (and feel) the success of the event in the vibrant exhibits on the show floor and their sore feet after a day filled with shopping, learning and networking.

Last year, Andersen's behind-the-scenes efforts garnered him an EXPO Elite 2013 award at the Annual EXPO Industry Awards Gala. The award acknowledged Andersen's efforts to increase attendance over the last five years, institute green initiatives including eliminating paper show directories and badge holders and grow net square footage by 9 percent since 2008.

Natural Products Expo also won two E.X.C.I.T.E. awards—in conjunction with partner GES, for the “Best Green Event;” and “Best Overall Public Relations Campaign.”

As Andersen prepares for this year’s show, he took a few minutes to reminisce about his time at the helm and share what he's looking forward to this year.

Natural Foods Merchandiser: What does the Natural Products Expo West show director do? 

Adam Andersen: A little bit of everything. My days vary, but my main focus is always on the attendee and exhibitor experience, and improving every aspect of the show. This can range from sales and operations to marketing and PR to education sessions. I always tell people I might be discussing recyclable carpet colors one moment and then on the phone with a retailer the next—no two days are the same for me, and that’s why I love it.

NFM: How long have you held this position; and what has changed in those years? 

AA: I’ve held this position since December 2008. Much has changed in that time: our company, our team, our show, our industry. What has remained constant is the passion of the retailer, broker, distributor and manufacturer community committing to everything they do with great passion, which is equally matched by our team’s desire to deliver an outstanding event every year.

NFM: Can you share a most memorable expo experience?

AA: I met Ziggy Marley after he played at Expo West 2012; he hugged me and said, “One love, Jah rasta.” Dreams do come true.

NFM: What excites you about Expo West 2014?   

AA: So much—hundreds of new brands launching, new retailers, great music on the plaza (Galactic, Karl Denson), yoga on the plaza, engaging content, conversations about current issues and, of course, seeing old friends from my time as an exhibitor and attendee.

NFM: What’s most important for retailers to do while in Anaheim? 

AA: Retailers should try to create a plan, even if it’s a loose one. Also, try to see new brands, meet with ones that you sell a lot of and talk to other retailers. There is so much knowledge that gathers together in Anaheim, it’s a great opportunity to share best practices, seek new opportunities and partnerships and borrow ideas from others.  

Natural Foods Merchandiser

10 social media marketing tips for retailers

Re-envision your social media strategy this year and get a fresh start on running marketing campaigns with candor. Here are your 10 must-do's.

1. Choose one network — and do it really well. It's a myth that your store needs to be on every social network. By spreading yourself thin, you'll never make an impact on customers. My advice is to pour all your energy into one this year. If I had to choose? Make it Facebook.

Expo West appearance:
What Facebook is Trying to Tell You
Thursday, March 6
1:30 p.m. to 2:45 p.m.
Anaheim Marriott,
Platinum Ballroom 6

2. Listen more than you talk. Take to social media to discover what your core customers are interested in. Hint: Sign up for (get alerts when someone uses your brand name) and use Facebook Graph Search to see what other pages they like by typing "Pages that people who like ____ like" and fill in the blank with your store.

3. Spend more than half of the time sharing useful, solution-oriented content. Focus on solving your customers' problems and they'll regale you with loyalty. Need quality content to share? Visit our sister publication's website

4. Remember to follow up with customers after you've shared compelling content. One of the biggest mistakes businesses make is to post and then ignore the replies. Real engagement and helpfulness happens when you continue the discussion.

5. Stop focusing on "followers" and "fans" and start focusing on engagement. Facebook Insights include an Engagement metric. Take note of Likes, Comments and Shares. Pay less attention to Reach, which only indicates the number of people who potentially could have seen your posts.

6. Consistency wins on social. Post every day versus 10 posts in one day every week. Being consistent ensures your brand continues to populate your customers' social media feeds, whether pins on Pinterest, tweets or Facebook posts.

7. Budget for social media. Hire a social media/community strategist. Run Facebook ads. Just like any marketing tactic, your return will only come with investment.

8. Acknowledge every tweet or comment you get on your social networks. You wouldn't ignore a customer asking for help in your store, would you?

9. Make it visual. Choose appropriate images (and take your own, as long as they're high quality) for your social media posts. Don't have a full-time designer? DIY with text on top of your images via free services such as

10.  Use your website's analytics to measure social media traffic to your store's site to refocus attention on marketing campaigns that worked. Google Analytics is free and contains a helpful social media overview located under the Acquisitions tab. You can easily see what networks drive the most traffic during any given time period.


More benefits emerge for one omega-3: DHA

A study of the metabolic effects of omega-3 fatty acids, especially DHA, concludes that these compounds may have an even wider range of biological impacts than previously considered, and suggests they could be of significant value in the prevention of fatty liver disease.

The research, done by scientists at Oregon State University and several other institutions, was one of the first of its type to use “metabolomics,” an analysis of metabolites that reflect the many biological effects of omega-3 fatty acids on the liver. It also explored the challenges this organ faces from the “Western diet” that increasingly is linked to liver inflammation, fibrosis, cirrhosis and sometimes liver failure.

The results were surprising, researchers say.

Supplements of DHA, used at levels that are sometimes prescribed to reduce blood triglycerides, appeared to have many unanticipated effects. There were observable changes in vitamin and carbohydrate metabolism, protein and amino acid function, as well as lipid metabolism.

Supplementation with DHA partially or totally prevented metabolic damage through those pathways often linked to the Western diet—excessive consumption of red meat, sugar, saturated fat and processed grains.

The findings were published last month in PLOS One, an online professional journal.

“We were shocked to find so many biological pathways being affected by omega-3 fatty acids,” said Donald Jump, a professor in the OSU College of Public Health and Human Sciences. “Most studies on these nutrients find effects on lipid metabolism and inflammation.

“Our metabolomics analysis indicates that the effects of omega-3 fatty acids extend beyond that, and include carbohydrate, amino acid and vitamin metabolism,” he added.

Omega-3 fatty acids have been the subject of much recent research, often with conflicting results and claims. Possible reasons for contradictory findings, OSU researchers say, are the amount of supplements used and the relative abundance of two common omega-3s – DHA and EPA. Studies at OSU have concluded that DHA has far more ability than EPA to prevent the formation of harmful metabolites. In one study, it was found that DHA supplementation reduced the proteins involved in liver fibrosis by more than 65 percent.

These research efforts, done with laboratory animals, used a level of DHA supplementation that would equate to about 2 to 4 grams per day for an average person. In the diet, the most common source of DHA is fatty fish, such as salmon, mackerel or sardines.

The most recent research is beginning to break down the specific processes by which these metabolic changes take place. If anything, the results suggest that DHA may have even more health value than previously thought.

“A lot of work has been done on fatty liver disease, and we are just beginning to explore the potential for DHA in preventing or slowing disease progression,” said Jump, who is also a principal investigator in OSU’s Linus Pauling Institute.

“Fish oils, a common supplement used to provide omega-3s, are also not prescribed to regulate blood glucose levels in diabetic patients,” he said. “But our studies suggest that DHA may reduce the formation of harmful glucose metabolites linked to diabetic complications.”

Both diabetes and liver disease are increasing steadily in the United States.

The American Liver Foundation has estimated that about 25 percent of the nation’s population, and 75 percent of those who are obese, have nonalcoholic fatty liver disease. This can progress to nonalcoholic steatohepatitis, cirrhosis and cancer.

This study established that the main target of DHA in the liver is the control of inflammation, oxidative stress and fibrosis, which are the characteristics of more progressively serious liver problems. Omega-3 fatty acids appear to keep cells from responding to and being damaged by whatever is causing inflammation.




Engredea and NEXT Innovation Summit announce program and discussion highlights

Boulder, January 23, 2014 - Engredea and the NEXT Innovation Summit, the ingredient and supply chains’ premier annual events, have announced the innovative programs and leading-edge discussions that will deliver a full spectrum of opportunities to enter, grow and succeed in the global health and nutrition marketplace. The events will be held at the Anaheim (CA) Convention Center March 5-9, 2014, co-located with Natural Products Expo West, and are produced by New Hope Natural Media, a division of Penton.

“Attending Engredea and the NEXT Innovation Summit is paramount for product developers, researchers, formulators, brand managers – truly any ingredient innovator - to source and create the next generation of products across the healthy and functional food and beverage, dietary supplement and bioactive, and NutriCosmetic markets,” said Erica Stone, Managing Director of the Engredea portfolio.

Engredea 2014 is the only trade show that brings together the full food chain of supply to shelf for the global nutrition industry, including innovative ingredients, trailblazing technology, training and research to better position any brand or product in the global nutrition industry. The expo floor will offer hundreds of exhibits, formulation demos, and networking events. Engredea exhibitors of note include: DSM, Blue California, Gencor, Kyowa, Nutrasource, Sirio, Venable, Orgenetics and Vitatech.

The Engredea conference will deliver information on global ingredient sourcing, regulatory, GMP compliance and new market trends. Conference highlights include:

  • Regulatory Rodeo: What Food, Supplement, & Cosmetic Companies Need to Know to Stay Out of the Pokey
  • Developing and Marketing “Foods that Work” (Functional Foods, Medical Foods and Foods for Special Dietary Needs)
  • Ingredient Market Forecast: 10 Functional Ingredients That Will Change the World

The NEXT Innovation Summit (formerly Nutracon) will bring together luminaries from the nutrition, health, and technology industries. In the fast-paced first afternoon, the entire conference audience will convene for five keynote-level presenters who will speak passionately about macro forces changing the way we innovate and do business, from globalization and the circular economy to personalized healthcare and hand-held technologies. Tracks on day two will dive deep into important issues, trends, and science shaping innovation.

Key highlights for The NEXT Innovation Summit include:

  • Keynote speaker, Daniel Kraft, MD, a Stanford and Harvard trained physician-scientist, inventor and innovator will speak to, "The Future of Health & Medicine: Where Can Technology Take Us?"
  • Keynote speaker, Neil Grimmer, Co-Founder & President of Plum Inc., will discuss, "Disruptive Design as an Agent for Change: How Plum leverages design-thinking to challenge conventions and impact categories and communities."
  • The Evolution & Macro Forces Track will dive into mainstream and macro forces influencing the healthy products industry, including such breakout sessions around sustainability, non-GMO, upcycling, price volatility, and market-shifting ingredient trends.
  • The Growing on Trend Track will utilize trend data to focus on growing established business and developing innovative new products. 
  • The Integral Science Track draws industry experts and renowned scientists to deliver the latest and most compelling science around experiential ingredients, diabetes and obesity, omega-3s, cognitive health and more. 

For more information on Engredea, visit For more information on the NEXT Innovation Summit, visit  For the latest industry news visit


About Engredea

The tradeshow for the global supply market, Engredea showcases new ingredients, technologies, applications and services for healthy foods-and-beverages, dietary supplement/bioactive and nutricosmetic markets.  Engredea is co-located with Natural Products Expo West and the NEXT Innovation Summit.


About the NEXT Innovation Summit

NEXT Innovation Summit is the premier education and networking conference for the health and nutrition industry. The conference provides relevant insights for innovation based on science and technology, case studies and market.


About Penton

For millions of business owners and decision-makers, Penton makes the difference every day. We engage our professional users by providing actionable ideas and insights, data and workflow tools, community and networking, both in person and virtually, all with deep relevance to their specific industries. We then activate this engagement by connecting users with tens of thousands of targeted providers of products and services to help drive business growth. Learn more about our company at

Penton is a privately help company owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP.



Heather Smith

Public Relations

New Hope Natural Media

Phone: (303) 998-9232

Email: [email protected]



FI How-To Series: How do you select ingredients for a cardio health product?

Karen Todd, RD, MBA, from ingredient supplier Kyowa Hakko, boils her considerable expertise down to this one-minute video about the 3 things product developers need to consider when developing best-in-class cardiovascular health products.