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South-Am Freeze Dry to triple production of freeze-dried maqui

South-Am Freeze Dry to triple production of freeze-dried maqui

South-Am Freeze Dry has announced that it will triple its production of freeze-dried maqui (Aristotelia Chilensis), also known as the “Chilean Wineberry” during the new season starting in January 2012.  The maqui berry is indigenous only to the southern Patagonian region of Chile, and was traditionally used by the mapuche Indians to promote strength, endurance, and overall health.  In recent years it was discovered that maqui has one of the highest known ORAC and antioxidant concentrations of any known plant substance in the world. 

South-Am began processing the maqui berry in a freeze-dried powder and freeze-dried whole berry format in 2008.  Demand dramatically increased year-on-year, and in 2011 notwithstanding a doubling of production, South-Am ran short on product.  The company is tripling its production for 2012, and has already closed advance contracts for over half of that production. 

Freeze-drying is the preferred method for processing of the maqui fruit because any other methods that involve heat drying or heat concentration of the juice destroy the nutritional values of the fruit and greatly reduce the antioxidant values. 

About South-Am Freeze Dry:

South-Am Freeze Dry is a full-service freeze-dry ingredients processing company.  It is the first and only freeze-drying facility in Chile, and the largest and newest freeze-drying facility in South America and the southern hemisphere.  The company offers a full line of organic and conventional freeze-dried fruit ingredients, as well as other freeze-dried ingredients.  For more information, visit or e-mail or

Beghin Say Ligne Sweetener adds Stevia PureCircle trust mark

Beghin Say Ligne Sweetener adds Stevia PureCircle trust mark

Beghin Say, a major international brand in sugar and sweeteners, expanded its line of nutritional sugars in France last December with the launch of Beghin Say Ligne, sweetened with natural origin stevia extracts by PureCircle.®   The successful Beghin Say Ligne brand now carries the Stevia PureCircle® trust mark. 

Beghin Say Ligne is the newest sweetener under the Beghin Say brand and the first sweetened with natural origin stevia extracts.  It consists of a blend of sugar and stevia extracts by PureCircle® that provide the same sweetness as Beghin Say’s other sugar products, but with less sugar and calories per portion.  Stevia by PureCircle® is a great tasting, natural origin sweetening ingredient derived from the stevia plant.

“Consumer demand for more natural, great tasting calorie reduction continues to grow around the world,” said Jason Hecker, Vice President Global Marketing & Innovation for PureCircle.  “Beghin Say Ligne is a great example of the benefits of bringing together two great sweeteners—stevia and sugar to meet these consumer needs.”

Beghin Say Ligne is yet another example of a product choosing to communicate the naturally sweet benefits of stevia extracts via the Stevia PureCircle® trust mark.  The trust mark is currently being licensed by leading brands in the EU, US, Latin America, Europe and Asia across more than 85 food and beverage products such as Silk Light soymilk, True Lemonade drink mix and Steviacane table top sweetener in the US, as well as Go Coco coconut water in Australia and 100% Stevia table top sweetener in Brazil.  It serves as a symbol of quality and reliable sourcing for consumers and is supported by such activities as PureCircle’s We Grow Joy campaign ( and the Global Stevia Institute (

“The success of our natural origin Beghin Say Ligne line, since launching last December, demonstrates stevia’s broad consumer appeal,” said Michel Laborde, Commercial Director of Tereos. “The Stevia PureCircle® trust mark uniquely gives us the ability to both lever this powerful message and reassure consumers about the quality of our ingredients.”

Beghin Say Ligne is nationally distributed in France under Tereos’ Beghin Say brand.  The nutritional line with natural origin stevia extracts, now available in both white and brown sugar cubes, is supported by a national marketing campaign.

About PureCircle

PureCircle ( is the global leader in the production of high purity stevia products. PureCircle is leading the industry with the development of a vertically integrated, sustainable and natural supply chain. Stevia is now being grown for PureCircle across South America, Africa, Asia, and the United States where it provides a sustainable cash crop for rural farming communities in each region.  PureCircle has developed a broad portfolio of ingredient solutions and has pioneered such ingredients as Reb A, SG95, stevia/sugar combinations and recently introduced breakthrough ingredient PureCircle Alpha for deeper calorie reductions.  The company has also brought to market PureCircle Flavors, which were developed to enhance flavour and sweetness of other stevia sweeteners, sugar and HFCS.  PureCircle has extended its reach through joint venture partnerships with leaders in the sugar industry, including Imperial Sugar in the US to create Natural Sweet Ventures, as well as Tereos and Nordzucker in Europe to create Tereos PureCircle Solutions and NPSweet A/S.  As part of its leadership of the stevia industry, PureCircle has pioneered the industry trust mark Stevia PureCircle®, which educates consumers about the benefits of stevia and provides a strong base of trust for both consumers and food & beverage companies alike.  The company has also developed the Global Stevia Institute ( led by a global advisory board of internationally recognized health professionals with the mission of promoting accurate, science based information on stevia.  PureCircle’s global headquarters are in Kuala Lumpur, Malaysia. PureCircle shares are traded on the LSE AIM index.

About Beghin Say

Beghin Say is a trademark of Tereos, a leading global sugar manufacturer present on three continents: Europe, South America and Africa.  Beghin Say holds the largest range of sugars and offers traditional sugars, specialty sugars, sugars for jellies, flavoured sugars, nutritional sugars and cane sugars under the international brand La Perruche.

About Tereos Group

Tereos Group headquartered in Lille, France, is a cooperative agro-industrial group that specialises in the primary processing of sugar beet, sugarcane and cereals. Thanks to the commitment of the 12,000 beet farmers and the 40,000 grain farmers in France who are its cooperative partners, the Tereos Group has expanded considerably over the last twenty years, increasing its total production of sugar, starch and alcohol by a factor of 50. This expansion enables Tereos to respond to the challenges of worldwide consolidation in its business sectors, increasing globalisation of its markets and volatile commodity prices. Its 35 production facilities in Europe, South America and the Indian Ocean offer long-term outlets for one million hectares of cultivated farmland. Tereos has a workforce of 17,000 permanent employees involved in producing and processing sugar beet, sugarcane and cereals and marketing a comprehensive range of sugars, starches and bioethanol, along with by-products used for animal feed and power generation. Thanks to its ability to anticipate future developments, its expertise, technological skills and knowledge of its markets, Tereos is now one of the world's leading players in its business areas. True to its long-term vision of agriculture, Tereos creates value from the natural resources it processes while reducing its environmental impact and offering employees a pleasant working environment.  For more information about Tereos Group, visit


BASF presents new product applications at Food Ingredients Europe

BASF presents new product applications at Food Ingredients Europe

BASF will present its new global market initiative Think Newtrition™ for the first time in Europe at the Food Ingredients Europe (FIE), set to take place in Paris from November 29 through December 1, 2011. At the FIE, Stand 3C13, BASF will show its expanded portfolio for human nutrition, featuring future-oriented concepts and solutions for food, beverages and dietary supplements.

The new market initiative Think Newtrition™ will further strengthen and expand BASF's position as a market-oriented and innovative partner in the food and dietary supplement market segments. "With Think Newtrition™ we're starting a sustainable and continually expanding open dialog with market experts and opinion leaders to define the unmet needs of producers, retailers and consumers of future nutrition," says Ed Gallagher, Vice President Human Nutrition Europe. "This means we're offering a future-focused approach to customers who are striving to enhance their products and add health appeals and wellbeing benefits to their brands," he continues. In the upcoming months BASF will be presenting Think Newtrition™ to market participants and customers at trade shows and events around the world, inviting them to join in the dialog.

New Whipping Agent Based on Sunflower Oil

The new BASF whipping agent Lamequick® Sun 40 based on sunflower oil is the healthier alternative to conventional whipping agents for desserts and baked goods with cream fillings. Its monounsaturated and polyunsaturated fatty acids make Lamequick® ideal for manufacturers interested in bringing products with improved nutritional value to market.

Lamequick® generates very high volumes even at low doses and thus offers manufacturers and consumers the same quality as conventional whipping agents. Desserts such as mousses and cream pies made with Lamequick® have the same great taste of conventional products while at the same time reducing the intake of saturated fats.

LCE – BASF's New Alternative to ACE Beverages

ACE drinks – beverages rich in provitamin A and vitamins C and E – can be found today in any supermarket. LCE beverages are the new alternative. The carotenoid lycopene from BASF is more than just an ingredient for an innovative product: As an antioxidant lycopene, which is among other things responsible for the color of tomatoes, watermelons and grapefruits, helps protect human cells by reducing the harmful effects of free oxygen radicals. Instead of the familiar orange color of an ACE drink, lycopene gives LCE beverages a reddish color, in line with current consumer trends. BASF markets nature-identical lycopene under the name Lycovit®. BASF offers Lycovit® CWD/S as a lycopene formulation developed especially for application in beverages and foodstuffs. This formulation is well suited for use in soft drinks, sport drinks, vitamin juices and fruit juices, among other things.

Lecture on S.E.T. – The Path to More Sustainable Nutrition

On Wednesday, November 30 at 9:00 a.m. Dr. Christoph Günther, Head of European activities for the global BASF initiative S.E.T., will speak on sustainability in the food industry. S.E.T. is an initiative launched by BASF to support customers in sustainability management at their own companies, as well as in the food value chain as a whole. The objective is to offer the consumer products whose sustainability constantly improves, step by step. In his lecture "New Sustainability Innovations: S.E.T. – The Way to More Sustainable Food" Günther deals among other things with the topic of "product optimization" within the framework established by society.

Using eco-efficiency analyses, an instrument developed by BASF, important sustainability factors can be identified in the nutrition chain. Furthermore, the topic of traceability in the food industry throughout the entire product lifecycle will also be presented.


About Nutrition & Health

BASF's Nutrition & Health division develops, produces and markets a comprehensive range of products and services from the Pharmaceuticals, Aroma Chemicals, Human Nutrition and Animal Nutrition industries. The division addresses customer needs and enhances their consumers' well-being and quality of life. The division provides the Pharmaceutical industry with active ingredients such as caffeine and ibuprofen, as well as excipients and customized synthesis services. Nutrition & Health produces Aroma Chemicals such as citral and geraniol for the Flavor and Fragrance industry. Important Human Nutrition products are vitamins and carotenoids, plant sterols, emulsifiers and omega-3 fatty acids. Its feed additives such as vitamins, carotenoids and enzymes make Nutrition & Health a worldwide leader for the Animal Nutrition market.

About BASF

BASF is the world's leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics, performance products, and agricultural products to oil and gas. As a reliable partner BASF creates chemistry to help its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges such as climate protection, energy efficiency, nutrition and mobility. BASF posted sales of more than €63.9 billion in 2010 and had approximately 109,000 employees as of the end of the year. Further information on BASF is available on the Internet at or in the Social Media Newsroom at

Natural Foods Merchandiser

Top 5 detox herbs to stock

Shoppers can also get immune support from many of the herbs that you sell. Use shelf talkers to promote the health benefits of these five natural immunity boosters.

Natural Foods Merchandiser

Stock up now: 6 alternative sweeteners

America has a sweet tooth. We consume 156 pounds of added table sugar per capita each year, according to the U.S. Department of Agriculture. Experts peg this overconsumption as a leading cause of obesity and diabetes. Luckily, manufacturers are producing several alternative sweeteners that are gentler on the waistline but still taste like indulgences. Here are six favorites.

Natural Foods Merchandiser

EU approval could boost stevia's global demand

EU approval could boost stevia's global demand

15 millionstevia

U.S. sales of stevia-sweetened products in the natural channel between August 2010 and August 2011

$97 million

U.S. sales of stevia-sweetened natural food and beverage products in the conventional channel between August 2010 and August 2011

$825 million

Predicted size of the global stevia market by the end of 2014

50 percent

Growth in consumer awareness of stevia and other natural sweeteners since 2009


Number of stevia-sweetened products introduced worldwide between 2004 and 2008

Sources: Packaged Facts, SPINS, Mintel, Zenith International

Natural Foods Merchandiser

NFM Secret Shopper: What supplements will help me lose weight?

NFM Secret Shopper: What supplements will help me lose weight?

Store: Independent natural products store in the Northeast

NFM: Can you suggest a supplement to help me lose weight? 

STORE: Do you have any ongoing health problems? Are you on any medication?

NFM: No.

STORE: I am a big fan of food-based weight-loss aids like crystallized ginger. We carry a digestive enzyme complex and this Thermo Burn fat burner. Supplements can be part of a well-balanced approach to weight loss, but patience is very important. You might lose 1 to 2 pounds a week, but each person is different and these won’t work the same with everyone. If one supplement doesn’t seem to work after a period of time, you may want to try another. Colon cleansing can also help.

Margo Gasta, RD, owner of Santa Vie Nutrition and Homeopathy in Boulder, Colo.

Margo GastaTo steer the shopper away from potentially harmful products, the retailer did a great job in asking about health issues and medications. He was also responsible in stating that any weight-loss supplement must be used in addition to a well-balanced program and that only a slow rate of weight loss should be expected. But I do not agree with his colon-cleansing recommendation. Instead, he should have suggested the shopper work with a qualified nutritionist or dietitian to address the whole weight-loss picture.

The Dietary Supplement Health and Education Act prohibits retailers from offering medical advice. The employee should have mentioned this restriction and then helped the customer research weight-loss ingredients backed by sound science. Fiber, green tea extract, calcium and conjugated linoleic acid have been shown to help with weight management, so he could have pointed out products that contain these ingredients.

25 reasons I am grateful this Thanksgiving

25 reasons I am grateful this Thanksgiving

As the final countdown to Thanksgiving begins, I’m feeling filled with gratitude. I always have much to be thankful for come Turkey Day, but this year I’m feeling especially blessed. I have a fulfilling and challenging job in an industry that I believe can change the world for the better. I have two of the sweetest, funniest and most thoughtful sons imaginable and a husband who loves us all deeply. I have devoted friends, Crossfit Roots and the newfound ability to crank out 100 burpees without being brought to tears. I have a cup of hot coffee on a quiet morning that feels wonderfully peaceful after a wild night of 70 mph winds.

As I write this, however, I’m feeling particularly thankful for my content and research colleagues at New Hope Natural Media. Here’s why (in alphabetical order):

Caren Baginski: Our social media (and vegan) go-to, Caren keeps newhope360 flush with valuable daily content that she expertly shares with the world via Facebook, Twitter, LinkedIn and more. She also keeps me up-to-date on the latest in social networking without making me feel like an out-of-touch old lady.

Kelsey Blackwell: New Hope hasn’t been the same since Kelsey joined the content team last year. We are all better off thanks to her infectious laugh, love of good food and expert ability to identify standout natural, organic and healthy products from a sea of offerings. Kelsey's a pro when it comes to video, as well!

Jenna Blumenfeld: One of New Hope’s newer editors, Jenna reminds me of myself when I was first starting out (although she has much better style than I did in the ’90s!). Jenna is eager, a fast learner and full of potential. I’m excited to watch Jenna’s skill set blossom and her responsibilities grow.

Elisa Bosley: Pumpkin Ginger Pudding. Arugula, Pear and Romano Salad. Gluten-Free Chicken and Dumplings. These are but a few of the thousands of delicious and healthy recipes Elisa has compiled and published in Delicious Living magazine. Elisa’s recipe choices have graced many of my holiday meals, and I’m looking forward to tomorrow’s Mashed Potatoes with Cauliflower and Roasted Garlic.

Marc Brush: The editor-in-chief of Nutrition Business Journal (my old job), Marc very much embodies the “brains” of New Hope’s content group. I’ve learned much from his “big ideas,” which grace the wall of windows in his office and inform NBJ’s research and analysis.

Matt Calnan: I believe that research is an important part of New Hope’s future and that’s why I am very thankful to have Matt on our content team. Matt’s the organizer and the engine behind our burgeoning research work; and with tact and consideration, he somehow keeps us editors on track with new projects that must fit into our “regularly scheduled” workload.

Nancy Coulter-Parker: Content’s indefatigable leader, Nancy keeps our train on the tracks and moving in the right direction. She makes sure we stay within our budgets and continue finding efficiencies among our portfolio of products. More importantly, though, Nancy's the heart and soul of our team.

Katie Dove: New Hope’s newest designer, Katie’s spirit can be seen in her beautiful work for Delicious Living magazine and its growing custom publishing division and in her willingness to help out other teams when needed—even while on deadline.

Susan Enfield Esrey: I've been working with Susan for longer than nearly everyone at New Hope. Susan has always inspired me with her writing, her deep knowledge related to health and wellness, and her own embodiment of those attributes. In fact, I must thank Susan for motivating me to kick my own fitness pursuits up a level. I still have a long way to go, but I plan to continue striving to one day be as fit as Susan Esrey!

Dave Levine: If you’ve seen the “new” Delicious Living (which unveiled a clean and inspiring new design in January of this year), you know Dave’s work. I’m lucky enough to now have him as the lead designer for Natural Foods Merchandiser, which is undergoing a major transformation. Come January 2012, you’ll be able to see in the new NFM the design brilliance that is Dave Levine.

Connor Link: One of the youngest members of New Hope’s content team, Connor is also one of the smartest and most talented. He started with us as an NBJ intern in 2010 and is now making his mark as NBJ’s associate editor. Keep an eye on Connor. He’s continues to impress me!

Jared Maher: Have you noticed how much the video content on newhope360 has improved over the last four months? We have Jared to thank for that. He came on board at New Hope as NFM’s associate editor but quickly proved his stuff as a video producer and editor. I can’t wait to see what he has planned for New Hope video in 2012.

Erin Manning: Check out the spectacular food photography in this month’s Delicious Living (or really any month of Delicious Living). We have Erin to thank for this standout content and for keeping track of the many "fine print" details that accompany our ever-expanding library of art.

Radha Marcum: I will forever be thankful for Radha, who was the person who helped shepherd me into my first job at New Hope. More than that, however, I am grateful for the quiet leadership and authenticity Radha brings to our content team. She keeps us grounded and focused on the values driving our work.

Jody Mason: All one has to do is check out Jody’s current Facebook picture to understand the enthusiasm and spirit this woman brings to New Hope’s content team. A staunch advocate for organic (and more recently vegan living), Jody infuses our work with insight, purpose and a healthy dose of humor.

Jennifer McCord: My connection to Jennifer goes way back before I joined New Hope. She was my first Boulder landlord, next-door neighbor and wedding photographer. Now, I have the privilege of watching as Jennifer, with grace and aplomb, takes Engredea’s education and event programming to new levels.

Diana Mercer: Diana is one of those people who makes me wonder, “How does she do it all?” Diana came on as the new content and education manager for Natural Products Expo East a few months before the show and, despite the tight timeframe and being new to New Hope, planned a stellar programming lineup for the show’s return to Baltimore. On the “side,” Diana runs her natural products business, Clementine Art.

Carla Ooyen: As NBJ’s Marc Brush likes to note, Carla is the “secret sauce” behind the success of NBJ. Without her dogged approach to market research and solid data analysis skills, the nutrition industry would be without an important and valuable resource.

Lauren Piscopo: NFM’s managing editor, Melaina Juntti, recently left New Hope to pursue new adventures in Duluth, Minnesota. Melaina’s departure has been a huge loss for our content team, but fortunately Lauren has stepped in to fill the void. As we move into production on our January relaunch issue and put the finishing touches on our March Expo West book, I am feeling extremely grateful for Lauren and her managing editor skills!

Beth Riccardi: In July, New Hope’s content team moved into new digs in a space that just so happens to be at basement (or, as we like to say, “garden”) level and the former location of an Indian Restaurant. As it turns out, the space is actually pretty nice—thanks in large part to Beth. Working with Elisa Bosley, Beth used her design aesthetic and interior decorating skills (and off hours) to transform a boring office canvass into a comfortable space that fosters creativity and community.

Jessica Rubino: Another young and very talented member of our content team, Jessica embodies the skills that will be required in the evolving world of publishing. Jessica is fast, collaborative and flexible—and often the first person to volunteer to take on a new project. Plus, she's an inspiration when it comes to style and natural beauty.

Todd Runestad: From the moment he walks (dances?) into the office, Todd gives me (and I’m sure the rest of the content team) many reasons to be grateful. He’s the go-to guy when I have a science- or ingredient-related question, but he’s also the person who I know can bring humor, levity and perspective to tough situations.

Hank Schultz: Hank, a former reporter and editor at the Rocky Mountain News, embodies the many skills, talents and attributes I longed to amass when I was a journalism student. He’s now putting these skills to work in the valuable news and analysis writing he does for the Engredea portfolio and newhope360. When breaking news happens, Hank is (thankfully!) on the job!

Nora Simmons: When Nora joined New Hope’s content team a few months back, I first noticed her attitude. She’s a go-getter and not afraid to voice her opinion. Those skills will be essential to New Hope’s content future, I feel. Since then, I’ve been impressed with Nora’s writing skills and her willingness to jump into new topics and projects. I’m eager to see what Nora does next here.

Laura Weldon: Last (alphabetically) but absolutely not least is Laura, the person who quietly keeps newhope360 running (and improving) and our e-mail newsletters publishing on schedule—even in the midst of technical glitches, staff changes and system overhauls. Often working behind the scenes, Laura makes every editor’s job easier—particularly mine. We benefit from her technical prowess, ability to see the big picture and initiative. Plus, it’s often Laura’s wry sense of humor that gets me through difficult deadlines and days.

So why have I shared all of this via newhope360? Because these are the people who make this site, our publications, our research projects and our events education possible and moving ever forward. Thank you, content team!

Why I'm grateful to be in the natural products business

Why I'm grateful to be in the natural products business

1. I’m thankful for clichéd topics.  I know this is a bit off the topic, but if not for clichés and the ability to repeat them, I wouldn’t even be writing this Thanksgiving blog.

2. I give thanks for a business that focuses on people’s health while trying to make money doing so. In the current climate it’s fashionable in some circles to talk in disparaging tones about the 1%—and, let’s face it, most of the people who founded or who run the companies in the natural products field fit into this category—but without profits and the powerful motivation they provide there would be no ingredients or products for consumers to use, or for me to write about.

3. When I’m at mile 60 of a bicycle ride, I’m grateful for all the cool energy products available today. When I started riding seriously back in the 70s, marathon runners talked about “hitting the wall” as if it were some sort of mystical divide, beyond which lay a sepia-colored wasteland of exhaustion. Salt pills had been issued to troops working hard in hot climates for many decades, and Gatorade had already paired salt with sugar. But it was a bleak landscape compared with the vast array of beverages, bars and gels from which an athlete, or an average consumer, can choose today. Products are even tailored now to specific energy needs: ramping up to an event, competing, recovering, or just getting a boost at the office. It’s a long cry from a Coke and a peanut butter sandwich with which we had to content ourselves back in the day.

4. I’m thankful for the strong partnership companies in this business have with university researchers, which advances the knowledge base in service of human health. I’m not knocking other fields of research, but I feel good about being in a business in which we are trying to find cost effective ways to help people lead healthier lives and take proactive control of their health, rather than research ways to fix them when they are already broken. Or, God forbid, research ways to make better weapons to kill them more efficiently.

5. And finally, on a personal note, I’m thankful for the work this industry has provided. Almost two years ago I was part of the flotsam left over from the sinking daily newspaper industry, and most of the people I knew were fellow unemployed journalists, who, like me, were starting to suspect that they no longer had a place in this world. Now I know a whole new universe of intelligent, vibrant, happy people who are doing great things and who love what they do. Those of you who have attended an Engredea/Expo West show know what I mean; the building is bursting at the seams with positive energy.