5 separate data charts detailing natural & organic foods include:
Natural & Organic Food Usage 1999
Natural & Organic Food Usage 2000
Natural & Organic Food Usage 2001
Organic Food Usage 1997
Organic Food Usage 1999
Data fields for each of NBJ's 5 consumer classifications include:
*Population
*Percentage of Adult US Population
*Number of Purchases per Month
*Dollars Spent per Month
*Annual Total Purchases
*Percentage of Total Purchases
Chart 52 provides consumer usage and spending patterns for the U.S. natural & organic foods market and will help any executive trying to better understand the behaviors of natural & organic food consumers.
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