Derma e Scalp Relief Shampoo
It’s tempting for successful brands to expand into all product categories—but Derma e knows better. Instead, the company strategically adds products in areas where it has the right to win. For example, rather than launching an entire hair care line, the brand recently released its Scalp Relief Shampoo and conditioner to cleanse, de-flake, soothe and nourish. Free from sulfates, the blend is packed with scalp nourishing ingredients, including tea tree leaf oil, chamomile and white willow bark—plus salicylic acid to zap flakes and build up.