Market Overview 2009: The top five conditions

If you think the current economic deficit is tragic, ponder these numbers: Cancer, diabetes, hypertension, stroke, heart disease, pulmonary conditions and mental illness have a total economic impact of $1.3 trillion annually, according to the Milken Institute. If the country stays on its current path of poor lifestyle choices, this number could be $6 trillion by 2050. That is the bad news.

The good news — most of this is avoidable. With a change in two major areas — prevention, and a push toward healthy body weight — the nation could avoid 40 million cases of chronic disease, and reduce the economic impact by $1.1 trillion annually. If obesity alone were under control, treatment costs would decline by $60 billion and productivity would rise by $254 billion. FI requested facts and figures from SPINS regarding the top five conditions the natural-products industry is well prepared to address — fatigue, cardiovascular health, diabetes, joint care and immunity.

Top 5 conditions
52 weeks ending 3/28/2009
Conventional — total us fdm	Current dollars	Year-ago dollars	% change	Current units	Year-ago units	% change
Diabetes	$201,678,778	$200,480,310	+0.6	21,277,755	22,972,240	-7.4
Digestive health (probiotics, fibre, peppermint, ginger)	$68,361,806	$59,117,277	+15.6	9,149,543	8,436,421	+8.5
Immunity	$750,804,868	$758,844,699	-1.1	130,589,935	135,399,767	-3.6
Joint & bone health (glucosamine, MSM, vitamin K2, calcium, vitamin D)	$1,199,263,767	$1,128,078,482	+6.3	132,804,843	124,372,317	+6.8
Weight management	$360,672,842	$393,402,757	-8.3	35,357,783	40,442,286	-12.6
Proprietary & confidential spins Inc 2009

Top 5 conditions
52 weeks ending 3/28/2009
natural — total us	Current dollars	Year-ago dollars	% change	Current units	Year-ago units	% change
Diabetes	$24,951,628	$24,110,667	+3.5	2,169,174	2,246,968	-3.5
Digestive health (probiotics, fibre, peppermint, ginger)	$25,421,201	$25,744,022	-1.3	2,212,462	2,289,367	-3.4
Immunity	$122,851,175	$127,861,226	-3.9	16,404,395	17,393,630	-5.7
Joint & bone health (glucosamine, MSM, vitamin K2, calcium, vitamin D)	$163,723,819	$155,085,683	+5.6	10,738,885	10,663,264	+0.7
Weight management	$19,131,231	$19,456,833	-1.7	1,068,011	1,151,288	-7.2
Proprietary & confidential spins Inc 2009

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