Optimum Nutrition (ON) has a well-earned reputation for quality and innovation in the sports nutrition industry. The company’s powdered protein products are sales leaders in a number of categories, and all proteins are produced in-house at company owned and operated facilities. Among the first slowly digesting casein proteins developed, ON’s Gold Standard 100% Casein™ is today far and away the top casein choice of athletes and fitness enthusiasts everywhere. Now hard-training competitors have three new flavors to enjoy: Chocolate Peanut Butter, Raspberry Smoothie and Blueberries & Cream.

“Because ON’s all-micellar casein formula mixes up so easily into a rich, thick shake, each tempting new flavor presents a very desirable smoothie-like texture, especially when cold skim milk is used instead of water,” said Stephanie Linane, a food scientist in Optimum Nutrition’s product development laboratory. “Casein is a powerful nutritional tool for strength athletes and recreational weight lifters, especially if taken right before bed when the slow rate of digestion can provide extended amino acid support during this peak timeframe for muscle rebuilding.” In addition to new the nut-free Chocolate Peanut Butter formulation, Raspberry Smoothie and Blueberries & Cream, ON’s Gold Standard 100% Casein™ is available in Banana Cream, Chocolate Supreme, Creamy Vanilla as well as Cookies & Cream.

Consistent quality has been a hallmark of Optimum Nutrition products since the company was founded in 1987. In addition to maintaining hands-on control over every step of manufacturing, ON has contracted with not one but two of the world’s most respected quality assurance organizations. The company’s Aurora production facility is both NSF GMP Registered and AIB GMP Certified.

For more information on Optimum Nutrition or new flavors of Gold Standard 100% Casein™ visit www.optimumnutrition.com. Or contact Tim Weigard at 630-236-0097. 700 N. Commerce Street, Aurora, IL 60504

For an expanding searchable database on creative ways to enjoy casein and other protein shakes, visit www.OptimumSmoothie.com