– Darin Walters, CEO, Blackmores: A Perspective on the Nutrition Industry in Australasia
– The Clover/Nu-Mega Case Study: Globalization Through Partnering
Providence, RI, July 2, 2003 – The Health Strategy Network (HSN) Conference Series continues July 23-25, 2003 in Sydney, Australia with the Pan-Pacific Conference. More than 60 strategic decision makers from around the world are expected to attend an event designed for robust nutrition and natural products industry networking and unequalled knowledge sharing through the innovative use of global market data and insights, and pertinent case study group discussions.
The event will be launched with a semi-formal dinner featuring Darin Walters, CEO of Blackmores Ltd Pty, discussing his perspective on the evolving nutrition industry in Australasia. Blackmores, the single leading brand in grocery, pharmacy and health foods stores, continues to play a leadership role in product development and in challenging the paradigm of how companies need to provide for consumers’ nutrition needs. Says Walters, “We have a great opportunity in this industry to build and keep the confidence of the consumer. The momentum behind consumers taking a more proactive role in their health will not change, but our need to anticipate how that demand changes is critical.”
The Conference will include a case discussion of The Clover/Nu-Mega story, which is of particular interest in showing how a technology-focused Australia manufacturing firm, after achieving local market penetration, launched into global markets through a series of successful partnering relationships. Clover uses HiDHA Omega-3 oils both as oils and microencapsulated powders in its diverse food and supplement product lines, which have proven to be highly successful in Australia, but now needs to look elsewhere for global marketing partners in order to expand to outside markets.
“Clover’s strategic vision has had a significant impact for us internationally,” said Hamish Drummond, the founder of Clover. “By working with local research organisations and development teams within other companies, highly acceptable consumer products can be brought to market all over the world. Multinational companies can see our success in Australia as a test market.”
Health Strategy Consulting is extremely pleased with the reception for this event. “We’re excited to be holding the first-ever strategic-decision maker of this nature in Australiasia. The timing is right and executives in this market are highly supportive of having a forum to discuss the strategic challenges facing the industry,” noted Tom Clough, managing director of HSC. Expected participants will be key strategic executives from the top food, pharmaceutical, ingredient, complementary medicine companies, along with top leaders from government and academic institutions. The event will be sponsored by Blackmores, Robert Forbes & Associates, BASF Human Nutrition and NPIcenter.
Information about the conference, including registration details, can be found at: http://www.health-strategy.com/confseries.html. The Pan-Pacific Conference will be followed by a continuation of the series in Tokyo, Japan, October 15-17, 2003 and Cancun, Mexico, February 19-21, 2004.
ABOUT HEALTH STRATEGY CONSULTING (HSC)
HSC is comprised of a group of professionals with expertise in research, development and implementation of health-based strategies for nutrition, food and pharmaceutical companies. With global knowledge ranging from technology development and ingredient manufacturing to licensing and retailing, the firm provides customized consulting services including strategic development and implementation, market overviews and research, partnering, and specialized industry reporting and workshops. For more information including sample projects and our global experience, visit www.health-strategy.com.
A functional food ingredient company, Clover's products are based on the richest natural source of DHA, tuna fish oil, which the company sources from South Pacific tuna fish, a sustainable tuna stock. Clover's microencapsulation technology was developed in conjunction with CSIRO's Food Science Australia which has also tested Clover's HiDHA product over an 18 month period and deemed it a stable food additive to a wide range of foods. Clover, which listed on the Australian Stock Exchange in 1999, owns a processing plant and manufacturing facility in Melbourne and has a long term agreement, with a wholly owned subsidiary of HJ Heinz, for the supply of high-grade raw tuna oil from the world's largest tuna processing plant. www.clovercorp.com.au