Bolthouse Farms launches two new beverages

Bolthouse Farms launches two new beverages

Building off of the success of the Bolthouse Farms Carrot Juice, the company has created an Orange + Carrot blend and also introduced Protein Plus Blended Coffee. 

Bolthouse Farms, the country’s leading brand of super premium juices and smoothies, announced today several new additions to the beverage line-up. Bolthouse Farms is recognized as one of the fastest growing brands in the health and wellness space and continues to launch innovative products and packages in its mission to help people live healthier, more vibrant lives.

Building off of the success of the Bolthouse Farms Carrot Juice, one of the brand's top sellers, the company has created an Orange + Carrot blend. The beverage offers 300 percent more vitamin A than traditional orange juice alone and is the ideal breakfast blend.

Bolthouse Farms has also introduced Protein Plus Blended Coffee, which offers a spin on the traditional coffee drink by providing consumers with a boost of protein and key B vitamins. This new beverage provides 30 grams of protein per 15.2-ounce serving along with 100 percent daily value of B vitamins. The company is now offering two new breakfast replacement drinks, Strawberry Parfait Breakfast Smoothie and Peach Parfait Breakfast Smoothie, containing 10 grams of protein per single-serving bottle along with 2.5 grams of fiber and 15 percent of required daily value of calcium.

"Consumers should not be forced to choose between their health and their taste," said Bryan Reese, chief innovation officer, Bolthouse Farms. "The success of our beverage line flows from our ability to create drinks that you would desire even if they were not so good for you."

Bolthouse Farms has also introduced new sizes for two of its customer favorites: Amazing Mango fruit smoothie and 100% Pomegranate Juice. Now, available in a 52-ounce serving, Amazing Mango is a powerhouse combination of antioxidants and nutrients; each serving offers 320 percent of a recommended daily serving of vitamin E, 240 percent of vitamin A and 260 percent of vitamin D. Bolthouse Farms' 100% Pomegranate, which is now available in a 15.2-ounce single serving, a good source of potassium and contains high levels of polyphenols.

The new Bolthouse Farms beverages are available nationwide in retailers such as Whole Foods, Supervalu and Target. They are offered in a single- (15.2 ouce) or family-sized (32 ounce) servings for a suggested retail price of $2.99 – $5.19. The 52-ounce Amazing Mango is priced at $6.29.


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