Capitol Hill Club Dinner During Expo East to Benefit Dietary Supplement Education Alliance

Industry Coalition to Launch 2004 Fundraising Campaign

A dietary supplement industry “Who’s Who” will gather at the Capitol Hill Club in Washington, D.C. on Saturday, September 6th for a dinner to benefit the Dietary Supplement Education Alliance (DSEA) during Natural Product Expo East trade show. All proceeds from the fund raiser, which is sponsored by Capsugel, will directly benefit the Alliance’s 2004 industry-wide efforts to improve public health through its national education campaign.

The nation’s premier political club, the Capitol Hill Club is located one block from the U.S. Capitol. Its membership has included the nation’s most powerful people from Presidents and Vice Presidents to GOP Members of Congress, governors and state party leaders. A cocktail reception will begin at the Club at 7:00 p.m., with dinner to follow at 8:00 p.m. with a surprise Keynote Speaker. Tickets to the fundraiser cost $250, and seating is limited. RSVPs are requested by August 30 by phone (941-394-9044) or e-mail ([email protected]).

“We’re excited about the strong response to this dinner we’re already receiving from Alliance supporters,” said Elliott Balbert, DSEA president. “We hope others in the industry will join us, meet our members and learn more about the Alliance’s plans for our national publicity campaign in 2004.”

Also at the dinner, Alliance board members will report on the DSEA’s 2003 initiatives, including its latest video news release (VNR). Scheduled for distribution in August to television news programs across the country, the VNR covers the vital role supplements can play in combating nutritional deficiencies that result from taking some of the most commonly prescribed pharmaceutical drugs.

A not-for-profit organization, the DSEA’s mission is to improve public health by communicating the health benefits of supplements through an aggressive national public relations campaign. Established in May of 2001, the organization has reached over 80 million Americans with good news about supplements in stories appearing on 130 television news programs and in more than 1,500 newspapers and magazines.

Over 15,000 users each month access the DSEA’s Web site, , which provides consumers with accurate, up-to-date information maintained through IntraMedicine. The DSEA’s thirteen-member Scientific Advisory Board includes scientists, researchers and medical practitioners who represent the nation’s leading experts on nutritional supplements.

For more information about the DSEA, or to purchase tickets for the fundraising dinner, contact Deb Knowles at (941)349-9044 or e-mail her at [email protected].


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