Consumers No Longer Limited To Pills And Powders

TandemRain Innovations to Launch New Line of Products, Sports Rejuvenation with ActivMSM

Vancouver, Washington. (June 26, 2008): TandemRain Innovations will unveil Sports Rejuvenation™, a new brand of sports drinks and foods, at the IFT Annual Meeting and Food Expo Saturday, June 28, in New Orleans. Sports Rejuvenation is the first line of foods and beverages to feature ActivMSM™, the beneficial ingredient long recognized for joint health.

Products in the Sports Rejuvenation brand include Hydra-Flex™, a sport drink featuring ActivMSM and a proprietary electrolyte matrix, and Cardio Balance™, a beverage that promotes joint health and helps lower cholesterol. Both products are available in multiple flavors, and in a stick pack drink mix. Additional flavors and other products are in development.

TandemRain Innovations specializes in creating functional products, like Sports Rejuvenation, that provide a benefit to society. They also develop entirely new products for clients, as well as add functional ingredients to existing products to make those products healthier, more nutritious or better for the environment. Sports Rejuvenation is the first of many new functional product lines to come from this progressive company.

ActivMSM is produced exclusively for TandemRain Innovations, Inc.

A long-recognized joint health nutrient, MSM has been clinically shown to reduce inflammation and protect articular cartilage, and has gained wider acceptance for active individuals of all ages who want to remain active as they age. Since joint pain continues to be one of the most reported health complaints across multiple demographics, the demand for MSM is expected to grow. By formulating MSM into foods and beverages, companies can now provide consumers with long-term health benefits of MSM without the inconvenience of taking multiple pills.

Full-service innovation company that addresses all areas of the product development cycle including formulation, testing, manufacturing, packaging, branding, marketing and distribution. They create innovative new products, and enhance existing one’s, leveraging functional and exclusive ingredients. Currently, TandemRain is the exclusive marketer of ActivMSM™, the only GRAS-designated MSM product available, as well as numerous other beneficial products and ingredients.

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