New Hope is part of the Global Exhibitions Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Enzymotec and Life Extension Foundation Team Up With SharpPS gold(tm)

Enzymotec and Life Extension have announced the launch of an improved brain formula called: Cognitex. Cognitex was originally introduced in 2000 and since then has been reformulated numerous times to take advantage of the latest novel ingredients that have been proven by scientific studies to enhance cognitive function. Life Extension's premiere cognitive health formula now contains Enzymotec's new product introduction - SharpPS gold(tm).

PhosphatidylSerine (PS) and DHA have long been associated with proper cognitive functioning and their presence is strongly correlated to proper mental development and function. SharpPS gold(tm) is a PS-DHA conjugate, following the natural PS structure found in the human brain and emulating the historical compound originally extracted from bovine brain.

"Its unique composition enables a potent biofunctionality and DHA/PS synergy, which translates into a significant cognitive improvement, compared to any other alternative such as: "regular" DHA or PS", say the scientists at Enzymotec.

According to the US census bureau, there are more than 60 million Americans over the age of 55, or 22% of the population. Similar figures exist in other western countries. Aging has long been associated with mental and cognitive decline.
Moreover, age-related illnesses such as: Alzheimer or Dementia are also associated with a sharp, irreversible decrease in mental and cognitive capabilities, affecting the quality of life of the patient as well as the people that surround him or her. For some time this issue has been the focus of major products launched including functional foods containing omega 3.

The Life Extension Foundation Buyers Club distributes one of the highest quality supplements on the market today. Life Extension's goal is to promote optimal health and an extended lifespan through its scientifically proven formulations. An industry leader, Life Extension was one of the first to introduce SAMe, melatonin, lycopene, and other health promoting nutrients to the American market

Enzymotec is an Israeli biotech company developing and producing health ingredients for dietary supplements and functional foods.

The company's leading product categories are: InFat for balanced nutrition in infant formula, SharpPS for cognitive performance improvement of seniors and CardiaBeat offering a broad health effect targeted at reducing CVD risks.

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.